N0018918RZ036_N0018918RZ036_PWS.docx

PERFORMANCE WORK STATEMENT

NAVY AND MARINE CORPS CREDENTIALING & OCCUPATION ANALYSIS, COOL WEBSITES, AND NAVY COLLEGE PROGRAM WEBSITES & ANALYSIS in support of the CENTER FOR INFORMATION WARFARE TRAINING

SECTION C-1

1. SCOPE. This Performance Work Statement (PWS) supports the ongoing credentialing & occupational analysis and maintenance of the Credentialing Opportunities On-line (COOL) websites for the U.S. Navy (Navy) and U.S. Marine Corps (Marine), and Navy College Program websites. The scope of this delivery, hereafter referred to as CREDENTIALING & OCCUPATION ANALYSIS AND COOL WEBSITES PHASE III (PHASE III), AND NAVY COLLEGE PROGRAM WEBSITES, is the ongoing credentialing & occupation analysis and phased maintenance of the COOL websites to ensure current and accurate data is reflected for Navy and Marine occupations, Civil Service series, jobs and occupations associated Department of Labor (DOL) occupations and recognized civilian credentials. This is also the continued development and maintenance of the Navy College Program and United Services Military Apprenticeship Program websites. The period of performance is 12 months Base year with 4 Option Years.

1.1 BACKGROUND. This effort is part of a broader Navy-wide initiative called the Navy Rating Modernization. The goals for modernizing the enlisted career development program - rating modernization - are to provide greater choices and flexibility for our Sailors with respect to detailing and training, to provide greater flexibility for the Navy in assigning highly trained personnel, and to increase professional alignment with civilian employers. Rating Modernization will enable flexibility to move between occupational specialties within career fields and they will be tied to appropriate training and qualifications. Each Navy occupation will be matched with similar civilian occupations to enable the Navy to identify credentials and certifications recognized and valued within the civilian workforce. The Navy will aggressively pursue opportunities for Sailors to earn credentials recognized and held by their civilian counterparts and incorporate those credentials into Sailors’ professional development.

As a key stakeholder in the Rating Modernization efforts, the Center for Information Warfare Training (CIWT), located in Pensacola, Florida has been tasked as the Navy’s functional lead to establish and maintain credentialing and occupational analysis and an Internet based websites called Department of the Navy (DON) Credentialing Opportunities On-Line (COOL), Navy COOL, Marine Corps COOL, and DON Civilian COOL. The COOL websites are similar to the Army and Air Force COOL websites. The COOL websites provides learning pathways for DON Service members (Sailors and Marines), reserve personnel, and Department of the Navy civilians to gain certifications, apprenticeships, professional licenses and growth opportunities. Navy COOL also provides data and functionality to support Navy Advancement, Military to Mariner, Cyberspace Information Technology/Cybersecurity Workforce (Cyber IT/CSWF), as well as other resources.

Both Navy and Marine COOL have been created and implemented in three phases. For the original development of Navy COOL (began Jan 2006), Phase I was a 14-week effort which established the plan and framework for the website and resulted in the core website for review by Navy personnel. Phase II (2006-2007) was an extensive & detailed 18-month effort which adapted this website to accommodate government furnished information (GFI) (e.g. Job, Duty, Task Analysis (JDTA) for every enlisted occupation; over 1,000 formal Navy training events; Navy occupation descriptions; Navy policy documents; etc.…) provided by the Navy’s Credentials Program Office, under the direction of CIWT Pensacola. The contractor used, in part, this information to perform detailed credentialing and occupational analysis for the purpose of comparisons of over 500 DON Ratings, Designators, Civil Service series, jobs and occupations with associated Department of Labor (DOL) occupations and recognized civilian credentials. This PWS covers Phase III of Navy COOL. Phase III began in 2008 and has ten years of accumulated research, analysis, and development to get it to its current point of execution today. Phase III continues to require the continuous credentialing & occupational analysis and Navy COOL maintenance and modifications to account for known and ad-hoc changes in Navy occupations (enlisted ratings, Officer designators and DON Civil Service Series), changes in Navy training events, changes in JDTA, and new or updated industry credentialing information.

2. APPLICABLE DOCUMENTS. The documents listed below will be provided to facilitate requirements outlined in this PWS.

2.1 GOVERNMENT DOCUMENTATION. The information listed herein will be made available to the Contractor on completion of negotiation and acceptance of PWS.

a. Job Task Analysis of U.S. Navy Enlisted Ratings, Jobs, Designator and Occupations

b. Learning Management System information, including course description, enabling objectives and terminal objectives

c. Listing of Computer Based Training

d. Navy Personnel Qualification System (PQS) listings

e. Known/Available listing of occupations and apprenticeships

f. Navy personnel/training terms and definitions

g. Navy Images, as required

3. REQUIREMENTS. The contractor shall use, to the maximum extent possible, all previously created data that can be applied toward satisfying the data requirements of this PWS to include Government furnished information and data created by the contractor.

3.1 TECHNICAL OBJECTIVES AND GOALS. The technical objectives of this PWS will result in the continuous credentialing & occupational analysis and phased maintenance of the COOL websites to ensure accuracy and relevance of the commonality between Navy and Marine occupations, Civil Service Series, jobs and occupations and associated Department of Labor (DOL) occupations and recognized civilian credentials. The Contractor will meet the goals of this PWS when Sailors and Marines have access to up-to-date information on civilian credentials that are relevant to their military training as a resource available to facilitate credentialing, as well as data and functionality to support Navy Advancement, Military to Mariner, Cyberspace Information Technology/ Cybersecurity Workforce (Cyber IT/CSWF), and other resources. The technical objectives of the PWS also include the continued development and maintenance of the Navy College Program websites. The Contractor will meet the goals of this PWS when Sailors have access to up-to-date information on Navy College Program resources to support their academic goals as well as Tier 0 and 1 self-service capability, when joint service members have access to up-to-date information on Department of Labor certified apprenticeships that are relevant to their military occupations, as well as data and functionality to support the integration of voluntary education programs, apprenticeships, and credentials within a service member’s career progression and transition.

3.2 SPECIFIC REQUIREMENTS. The contractor, in coordination with the CIWT and the Navy’s Credentials Program Office, shall provide the following:

3.2.1 NAVY COOL RESEARCH AND OCCUPATIONAL ANALYSIS. The Navy COOL website contains four key types of information on credentialing for Navy Sailors, each of which contributes to the ability of the Sailors to understand how credentialing affects them in the military and outside of the military, what credentials are relevant to their military occupations, and what resources are available to facilitate credentialing. This includes information contained on the four main types of web pages included on COOL as well as additional specialized analysis for the mandated Cybersecurity Workforce/Information Technology (CSWF/IT) programs, and other Navy Occupational Analysis as required.

To ensure that the research and analysis supporting the COOL program remains current and accurate, the Contractor will:

(1) Update General Content pages,

(2) Research and update Credential Snapshot pages,

(3) Conduct research and analysis for Military Occupational Code (MOC) Summary pages,

(4) Conduct research and analysis for MOC-Credential Comparability Analysis pages,

(5) Perform Cybersecurity Workforce/Information Technology (CSWF/IT) Credential Analysis,

(6) Perform Other Navy Occupational Analysis as Directed

3.2.1.1 CONDUCT A THOROUGH REVIEW OF GENERAL CONTENT PAGES IN NAVY COOL (i.e., information that is not occupation-specific). Contractor shall make recommendations for keeping site current, conduct necessary research, and update site with Navy’s Credentials Program Office. For example, certification agencies may change the location of requirements or key reference material. When information contained in a link has moved or is determined to be no longer relevant, contractor shall conduct research to identify a new or more appropriate link and/or make recommendations for changes to text.

3.2.1.2 UPDATE EXISTING CREDENTIAL SNAPSHOT PAGE AND ADD NEW SNAPSHOT PAGES. Every credential linked to a Navy MOC as “Directly Related” or “Skill Related” will have a Credential Snapshot page that summarizes the credential, including: a description of credential, credential agency contact information, eligibility requirements, exam topics, and exam preparation resources.

3.2.1.2.1 UPDATE EXISTING CREDENTIAL SNAPSHOT PAGES. Contractor will review existing Credential Snapshot pages on an annual basis and update data as appropriate.

3.2.1.2.2 ADD NEW CREDENTIAL SNAPSHOT PAGES. Contractor will research and add new Credential Snapshot pages for newly identified credentials related to Navy MOCs. All credentials identified for possible inclusion on COOL will be reviewed against industry-recognized quality standards and the contractor will recommend to Navy whether or not to include the credential. Navy designees will have final approval of all credentials included on Navy COOL.

3.2.1.2.3 DETERMINE AND REPORT ON THE MOC SUMMARY PAGE AND/OR CREDENTIAL SNAPSHOT PAGE THE ACCREDITATION STATUS AND THE GI BILL APPROVAL STATUS. For each credential included on COOL, Contractor will determine and report on the MOC summary page and/or Credential Snapshot page the accreditation status and the GI Bill approval status. The accreditation status and GI Bill approval status will be updated on a quarterly basis.

3.2.1.3 UPDATE EXISTING MOC SUMMARY PAGES AND ADD NEW SUMMARY PAGES. Update using Relatedness Determination Process (approximately 81), Officer Designators (approximately 210), and Civil Service Series (approximately 200) in priority order. MOC Summary pages will include: MOC description, list of credentials related to MOC with key characteristics of credentials identified, list of related civilian jobs (including civilian Mariner jobs, when applicable), list of relevant continuing education opportunities, and any additional information deemed necessary to keep Sailors informed of credential opportunities. The process of compiling this information is broadly described as conducting a “Relatedness Determination” to reflect the fact that the analysis is intended to show which civilian jobs and credentials are related to each MOC. Contractor will perform all necessary research and analysis to conduct the Relatedness Determinations in order to maintain accurate and current information on the MOC summary pages.

3.2.1.3.1 UPDATE EXISTING RELATEDNESS DETERMINATIONS AND SUMMARY PAGES. At a minimum, each Relatedness Determination will be updated on an annual basis. Identification of changes to MOCs or credentials may also result in the need for the Relatedness Determination to be updated. As MOCs are added or consolidated, new Relatedness Determinations will be conducted. Results of information will be entered into a database that will be used to generate the HTML MOC summary pages that go on the live Navy COOL website. Contractor will also analyze Navy collateral duties and create summary pages for them when unique civilian credentialing opportunities are identified. Finally, a summary page will be developed and maintained for Leader credentials.

3.2.1.3.2 CONDUCT NEW RELATEDNESS DETERMINATIONS AND CREATE SUMMARY PAGES. As MOCs are added or consolidated, new Relatedness Determinations will be conducted, and summary pages will be created to go on live Navy COOL website.

3.2.1.4 UPDATE EXISTING MOC-CREDENTIAL COMPARABILITY ANALYSIS PAGES AND ADD NEW COMPARABILITY ANALYSIS PAGES. Comparability analyses that identify gaps between Navy training and civilian credential requirements will be conducted on Navy selected MOC-credential combinations; results will be reviewed by Navy designated subject matter experts, and corresponding comparability analysis pages will be updated or added to the Navy COOL website.

3.2.1.4.1 CONTINUOUS AND ANNUAL UPDATES. On a continuous and annual basis, work with Navy designees to identify changes to Navy courses and update comparability analyses accordingly, submit for proponent review, respond to feedback, and update pages on the Navy COOL website.

3.2.1.4.2 CONDUCT NEW COMPARABILITY ANALYSES AND ADD NEW COMPARABILITY ANALYSIS PAGES. As new training materials become available, conduct up to six new comparability analyses per month, submit for Navy Learning Center review, respond to feedback, and add new comparability analysis pages to the Navy COOL website. Note that one MOC-credential combination represents one comparability analysis. Contractor’s ability to perform comparability analysis is dependent upon the availability of course materials.

3.2.1.4.3 COMPARABILITY MAINTENANCE PLAN. Create maintenance plan and conduct needed comparability analysis of Navy ratings, designators, Civil Service series, jobs, and occupations with DOL recognized occupations and civilian credentials and occupations. Results will be posted on the Navy COOL website and associated data made available to NETC Learning Centers. Comparability analysis of Navy ratings, designators, civil service series, jobs, and occupations to other military and government occupations will be conducted and posted, when applicable.

Create maintenance plan to compare and list updates to commonality of DON Ratings, jobs and occupations with associated Department of Labor (DOL) occupations and recognized civilian credentials.

3.2.1.5 CYBERSECURITY WORKFORCE/INFORMATION TECHNOLOGY (CSWF/IT) CREDENTIAL ANALYSIS. Conduct specialized analysis for the Department of Defense (DOD) CSWF/IT initiatives covered by DoD Directives 8570 and 8140. This analysis will include a detailed assessment of up to eight credentials per year for suitability in attesting to Sailors’ competency to perform in related CSWF/IT areas.

3.2.1.6 SUPPORT SAILOR 2025 INITIATIVE. Contractor shall support Sailor 2025 initiatives requiring occupational analysis or credential analysis, including updating and maintenance of the research and analysis and related web-based tools to assess commonality across ratings (approximately 85) and commonality between Navy and civilian job duties. Assume changes to approximately 1/3 of Navy ratings.

3.2.1.7 NAVY COOL WEBSITE TECHNICAL MAINTENANCE AND PROGRAM SUPPORT.

In addition to keeping the content of the Navy COOL website current and user friendly, the Contractor will maintain and improve the site functionality and design. These activities are described below.

3.2.1.7.1 PERFORM WEBSITE MAINTENANCE AND UPDATING TO INCLUDE:

· Update/maintain test and live data files;

· Maintain and update the LaDR files on the Navy COOL site. Enhance the LaDR section of the Summary Page as requested.

· Maintain and update the Advancement Bibliographies files on the Navy COOL site. Enhance the Bibliographies section of the Summary Page as requested.

· Provide data extracts for the Navy COOL database to the Navy COOL app development team on a quarterly basis.

· Enhance contractor web development application and any associated database(s) to accommodate review process;

· Maintain web trends through use of Google Analytics;

· Conduct link checks/fixes; and

· Prepare and send site update and extracts for posting to live server

3.2.1.7.2 WEB PRODUCTION AND MAINTENANCE. Use of HyperText Markup Language (HTML5), JavaScript, MSSQL, and Cascading Style Sheets (CSS) in creating web page and associated database are examples. The contractor shall develop a Quality Assurance (QA) plan that will focus on accessibility, usability, and standardization with commercial standard web creation practices.

3.2.1.7.3 GRAPHICS. Identify, obtain, create, develop and post graphics, including the use of icons. Credentials Program Office Technical Point of Contact (TPOC) will provide QA through approval of all graphics.

3.2.1.7.4 PERIODIC WEBSITE REFRESH. To keep the Navy COOL website current and appealing to users, the contractor shall perform a complete site design refresh at approximately three-year intervals. Google Analytics web trends will be analyzed and utilized to develop the new site design. The use of focus groups and user feedback as part of the refresh design development is encouraged. The underlying HTML, CSS and JavaScript code will be reviewed and updated to the current version standards. The website’s look and feel shall be modernized and brought current to present day standards and trends. All images and graphics across the site would be assessed and replaced or refreshed as necessary. The general content pages would be reviewed and refreshed. The first website refresh would begin at the start of the base period.

3.2.1.7.5 RESPOND TO COOL WEBSITE VISTOR FEEDBACK. Respond to user feedback on typos, broken links and documentation errors posted on the websites through feedback sent via e-mail.

3.2.1.8 LaDR REFRESH. As a result of Sailor 2025, the Navy LaDR document process will need to be revamped to accommodate changes to the training and professional development system. The refresh will include redesign of the LaDR documents, the update process, and the underlying database.

3.2.2 DON CIVILIAN COOL WEBSITE MAINTENANCE AND REFRESH

Contractor will perform ongoing credentialing & occupational analysis and systematic reviews of the content on the DON Civilian COOL website to ensure relevancy and currency, and then, as required, update content as new policies, orders, directives, and other authoritative documents dictate. This includes but is not limited to:

3.2.2.1 PERFORM WEBSITE MAINTENANCE AND UPDATING TO INCLUDE:

· Update/maintain test and live data files;

· Enhance workflow to accommodate review process;

· Maintain web trends through use of Google Analytics;

· Conduct link checks/fixes; and

· Prepare and send site update and extracts for posting to live server

3.2.2.2 PERIODIC WEBSITE REFRESH. To keep the DON Civilian COOL website current and appealing to users, the contractor shall perform a complete site design refresh at approximately three-year intervals. Google Analytics web trends will be analyzed and utilized to develop the new site design. The use of focus groups and user feedback as part of the refresh design development is encouraged. The underlying HTML, CSS and JavaScript code will be reviewed and updated to the current version standards. The website’s look and feel shall be modernized and brought current to present day standards and trends. All images and graphics across the site would be assessed and replaced or refreshed as necessary. The general content pages would be reviewed and refreshed. The first website refresh would begin at the start of the base period.

3.2.3 DON COOL WEBSITE MAINTENANCE AND REFRESH

Contractor will perform ongoing, systematic reviews of the content on the DoN COOL website to ensure relevancy and currency, and then, as required, update content as new policies, orders, directives, and other authoritative documents dictate. This includes but is not limited to:

3.2.3.1 PERFORM WEBSITE MAINTENANCE AND UPDATING TO INCLUDE:

3.2.3.2 PERIODIC WEBSITE REFRESH. To keep the DoN COOL Portal current and appealing to users, the contractor shall perform a complete site design refresh at approximately three-year intervals. Google Analytics web trends will be analyzed and utilized to develop the new site design. The use of focus groups and user feedback as part of the refresh design development is encouraged. The underlying HTML, CSS and JavaScript code will be reviewed and updated to the current version standards. The website’s look and feel shall be modernized and brought current to present day standards and trends. All images and graphics across the site would be assessed and replaced or refreshed as necessary. The general content pages would be reviewed and refreshed. The first website refresh would begin at the start of the base period.

3.2.4 MARINE CORPS COOL RESEARCH AND OCCUPATIONAL ANALYSIS. The Marine Corps COOL website contains four key types of information on credentialing for Marines, each of which contributes to the ability of the Marines to understand how credentialing affects them in the military and outside of the military, what credentials are relevant to their military occupations, and what resources are available to facilitate credentialing. This includes information contained on the four main types of web pages included on COOL:

(1) General Content pages,

(2) Credential Snapshot pages,

(3) Military Occupational Code (MOC) Summary pages,

(4) Cybersecurity Workforce/Information Technology (CSWF/IT) Credential Analysis,

(5) Other Navy Occupational Analysis as Directed

To ensure that the four main types of information contained on the Marine Corps COOL website remain current and accurate, the Contractor will perform the following activities:

3.2.4.1 CONDUCT A THOROUGH REVIEW OF GENERAL CONTENT PAGES IN MARINE CORPS COOL (i.e., information that is not occupation-specific). Contractor shall make recommendations for keeping site current, conduct necessary research, and update site with Navy’s Credentials Program Office. For example, certification agencies may change the location of requirements or key reference material. When information contained in a link has moved or is determined to be no longer relevant, contractor shall conduct research to identify a new or more appropriate link and/or make recommendations for changes to text.

3.2.4.2 UPDATE EXISTING CREDENTIAL SNAPSHOT PAGE AND ADD NEW SNAPSHOT PAGES. Every credential linked to a Marine Corps MOC as “Directly Related” or “Skill Related” will have a Credential Snapshot page that summarizes the credential, including: a description of credential, credential agency contact information, eligibility requirements, exam topics, and exam preparation resources.

3.2.4.2.1 UPDATE EXISTING CREDENTIAL SNAPSHOT PAGES. Contractor will review existing Credential Snapshot pages on an annual basis and update data as appropriate.

3.2.4.2.2 ADD NEW CREDENTIAL SNAPSHOT PAGES. Contractor will research and add new Credential Snapshot pages for newly identified credentials related to Marine Corps MOCs. All credentials identified for possible inclusion on COOL will be reviewed against industry-recognized quality standards and the contractor will recommend to Marine Corps whether or not to include the credential. Marine Corps designees will have final approval of all credentials included on Marine Corps COOL.

3.2.4.2.3 DETERMINE AND REPORT ON THE MOC SUMMARY PAGE AND/OR CREDENTIAL SNAPSHOT PAGE THE ACCREDITATION STATUS AND THE GI BILL APPROVAL STATUS. For each credential included on COOL, Contractor will determine and report on the MOC summary page and/or Credential Snapshot page the accreditation status and the GI Bill approval status. The accreditation status and GI Bill approval status will be updated on a quarterly basis.

3.2.4.3 UPDATE EXISTING MOC SUMMARY PAGES AND ADD NEW SUMMARY PAGES. Update using Relatedness Determination Process in priority order. MOC Summary pages will include: MOC description, list of credentials related to MOC with key characteristics of credentials identified, list of related civilian jobs, list of relevant continuing education opportunities, and any additional information deemed necessary to keep Marines informed of credential opportunities. The process of compiling this information is broadly described as conducting a “Relatedness Determination” to reflect the fact that the analysis is intended to show which civilian jobs and credentials are related to each MOC. Contractor will perform all necessary research and analysis to conduct the Relatedness Determinations in order to maintain accurate and current information on the MOC summary pages.

3.2.4.3.1 UPDATE EXISTING RELATEDNESS DETERMINATIONS AND SUMMARY PAGES. At a minimum, each Relatedness Determination will be updated on an annual basis. Identification of changes to MOCs or credentials may also result in the need for the Relatedness Determination to be updated. As MOCs are added or consolidated, new Relatedness Determinations will be conducted. Results of information will be entered into a database that will be used to generate the HTML MOC summary pages that go on the live Marine Corps COOL website. Contractor will also analyze Marine collateral duties and create summary pages for them when unique civilian credentialing opportunities are identified. Finally, a summary page will be developed and maintained for Leader credentials.

3.2.4.3.2 CONDUCT NEW RELATEDNESS DETERMINATIONS AND CREATE SUMMARY PAGES. As MOCs are added or consolidated, new Relatedness Determinations will be conducted, and summary pages will be created to go on live Marine Corps COOL website.

3.2.4.4 CYBERSECURITY WORKFORCE/INFORMATION TECHNOLOGY (CSWF/IT) CREDENTIAL ANALYSIS. Conduct specialized analysis for the Department of Defense (DOD) CSWF/IT initiatives covered by DoD Directives 8570 and 8140. This analysis will include a detailed assessment of up to eight credentials per year for suitability in attesting to Marines competency to perform in related CSWF/IT areas.

3.2.4.5 OTHER NAVY OCCUPATIONAL ANALYSIS AS DIRECTED. Contractor shall support other Marine Corps initiatives requiring occupational analysis or credential analysis, such as the Ready Relevant Learning initiative.

3.2.4.6 MARINE CORPS COOL WEBSITE TECHNICAL MAINTENANCE AND PROGRAM SUPPORT.

In addition to keeping the content of the Marine Corps COOL website current and user friendly, the Contractor will maintain and improve the site functionality and design. These activities are described below.

3.2.4.6.1 PERFORM WEBSITE MAINTENANCE AND UPDATING TO INCLUDE:

· Update/maintain test and live data files;

· Enhance contractor web development application and any associated database(s) to accommodate review process;

· Maintain web trends through use of Google Analytics;

· Conduct link checks/fixes; and

· Prepare and send site update and extracts for posting to live server

3.2.4.6.2 WEB PRODUCTION AND MAINTENANCE. Use of HyperText Markup Language (HTML5), JavaScript, MSSQL, and Cascading Style Sheets (CSS) in creating web page and associated database are examples. The contractor shall develop a Quality Assurance (QA) plan that will focus on accessibility, usability, and standardization with commercial standard web creation practices.

3.2.4.6.3 GRAPHICS. Identify, obtain, create, develop and post graphics, including the use of icons. Credentials Program Office Technical Point of Contact (TPOC) will provide QA through approval of all graphics.

3.2.4.6.4 PERIODIC WEBSITE REFRESH. To keep the Marine Corps COOL website current and appealing to users, the contractor shall perform a complete site design refresh at approximately three-year intervals. Google Analytics web trends will be analyzed and utilized to develop the new site design. The use of focus groups and user feedback as part of the refresh design development is encouraged. The underlying HTML, CSS and JavaScript code will be reviewed and updated to the current version standards. The website’s look and feel shall be modernized and brought current to present day standards and trends. All images and graphics across the site would be assessed and replaced or refreshed as necessary. The general content pages would be reviewed and refreshed. The first website refresh would begin at the start of the base period.

3.2.4.6.5 RESPOND TO COOL WEBSITE VISTOR FEEDBACK. Respond to user feedback on typos, broken links and documentation errors posted on the websites through feedback sent via e-mail.

3.2.5 PROVIDE SUBJECT MATTER AND TECHNICAL EXPERTISE. Provide subject matter and technical expertise to ensure the Navy and Marine Corps credentialing programs and websites functions at a maximum performance level and that the content of the sites remains relevant and current and reflects current Department of Defense and Navy/USMC policy guidance and initiatives on credentialing.

· Stay abreast of DOD and related credentialing activities to facilitate credentialing of Service members and provide guidance on relevance of the COOL program.

· Present and/or participate in a variety of boards, conferences, working groups, and other activities that relate to Service credentialing, occupational crosswalks, industry credentialing, maritime/mariner credentialing, and other military to civilian initiatives.

· Incorporate new technologies and process improvements, as required.

Contractor to provide expert knowledge of issues related to licensure and certifications; have expert knowledge in website development; have documented working knowledge/experience in analysis of military occupations, military training, military Job Task Analysis (JTA), Dept. of Labor occupations, maritime credentialing, credentialing standards; experience in collaboration with military Learning Centers and SME, civilian credentialing organizations, Federal Agencies (e.g. Dept. of Labor, DoD, Dept. of Veterans Affairs, etc.…); expert knowledge of Services’ credentialing programs and COOL websites.

3.2.6 MONITOR, IMPLEMENT POLICY AND PROCESS CHANGES. Stay current with Navy and Marine Corps initiatives, including but not limited to Tuition Assistance, and Montgomery GI Bill, payment for credentials pursuant to 10 U.S.C. 2015 and 5 U.S.C. 5757, certification examination reimbursement, Sailor 2025 and Military to Mariner initiatives, the Navy’s credentialing program, enlisted Learning and Development Roadmaps (LaDRs), and enlistment & post-service programs.

Additional initiatives to monitor include: Navy’s Cyber IT/CSWF program; DON COOL, DON Civilian COOL, Joint Service Credentialing Working Group.

3.2.7 DATA OWNERSHIP. Government shall own unlimited rights to all Navy and Marine Corps data produced under this PWS in accordance with DFAR 225.227-7013. Contractor shall maintain, until requested by the Credentials Program Office TPOC/COTR, website source code listings and media, and data extracts completed under this PWS.

3.2.8 DOCUMENTATION CREATION. Upon request, contractor shall create and provide to the Government associated credentialing & occupational analysis workflows/processes as well as website maintenance strategy. These documents shall include, but are not limited to, the operational concept description, specification, creation description, change reports, etc. Contractor may use commercial best practices to produce these documents.

3.2.9 STRENGTHEN CERTIFICATION PARTNERSHIPS. Coordinate Navy and Marine Corps efforts to align credentialing authorities by facilitating information exchange and website linkages. Partnering organizations include, but are not limited to:

American National Standards Institute Council on Licensure, Enforcement and Regulation Credential Engine Institute for Credentialing Excellence National Association of Manufacturers National Council on Occupational Education Bureau of Labor Statistics, Educational Measurement Division Defense Activity for Non-Traditional Education Support American Council on Education, Center for Life Long Learning U.S. Department of Labor National Maritime Center (NMC)

3.2.10 PLANNING/START-UP

· Create project work plan for tasks within this PWS

· Maintain analysis page templates for ratings and jobs analysis pages

· Adapt workflows to accommodate unique Navy and Marine Corps training

3.2.11 OTHER SITE ENHANCEMENTS. The following additional site enhancement options will be made available:

· Inclusion of other Military Service equivalent occupations on applicable rating and designator pages

· Any other minor enhancements to promote/provide credentialing to Service members

3.2.12 ENHANCE CLIENT-SIDE INTERACTIVITY AND FUNCTIONALITY. The following additional enhancements may be made to improve COOL user’s experiences:

· Re-code COOL websites (using HTML5 or latest technology) as necessary to ensure client experience

· Incorporate frameworks, libraries, and/or plug-ins as necessary to support cutting-edge functionality and maintainability (such as Bootstrap, Angular JS, etc.)

· Maintain DataTables plug-in into the COOL websites

· Maintain custom print functionalities within COOL

· As needed, add “how-to” screen recordings demonstrating use of key features/functions of the COOL websites

3.2.13 NAVY COLLEGE PROGRAM/VOLUNTARY EDUCATION VIRTUAL TRANSFORMATION AND DEVELOPMENT/MAINTENANCE OF NAVY COLLEGE PROGRAM WEBSITES.

3.2.13.1 INTRODUCTION

The Navy Voluntary Education Program and the Navy College Program currently has public facing websites that provide self-service capability and program information about participation in the various Navy College Voluntary Education Programs. These public facing websites are the Navy College Program (NCP) and the United Services Military Apprenticeship Program (USMAP) websites. The self-service information is all level two data that is publically accessible. The current hosting environment is in the Amazon Web Services (AWS) acquired through the Space and Naval Warfare Systems Command (SPAWAR).

3.2.13.2 BACKGROUND

The Navy transformed its voluntary education service delivery in CONUS from a face-to-face model to a fully virtual model in FY16 and FY17. Critical to this transformation and to meeting the customer contact volume is incorporating self-service tools accessible to Sailors, Commands, and Academic Institutions via the NCP website at https://www.navycollege.navy.mil/. Phases I and II of the transformation provided self-service capabilities and virtualization tools, including acquiring web-chat, e-help requests, and a searchable knowledge management functionality. Phase III will enhance current capabilities, develop functionality tailored to individual user cases, enable more complex self-service capabilities based on user authentication.

3.2.13.3 PERFORMANCE OBJECTIVES

The objective of the PWS is to further enhance the existing public facing websites of the Navy Voluntary Education program to provide additional self-service capability and reduce the tier 0 and tier 1 level support and the associated number of contacts currently being experienced by the limited staffing resources in the Navy College Virtual Education (NCVEC) Center in Dam Neck, Virginia. Additionally, the enhancement and modifications should provide intuitive instructions for participation in the program and should provide seamless integration connections with the official My Education Application which is utilized for the management and transactional tracking of the program.

3.2.13.4 RESEARCH AND OCCUPATIONAL ANALYSIS.

The NCP website contains information on voluntary education programs for four key stakeholders – NCP Staff, Sailors, Commands, and Academic Institutions - each of which contributes to the ability of the Sailors to understand how voluntary education programs affect them in the military and outside of the military, what degrees, certificates, and certifications are relevant to their military occupations, and what resources are available to facilitate these programs. This includes information contained on the five main types of web pages on the NCP website: Tuition Assistance, Navy College Program for Afloat College Education (NCPACE), Information for Sailors, Information for Commands, and Information for Academic Institutions.

To ensure that the research and analysis supporting the NCP remains current and accurate, the Contractor will:

(1) Update General Content pages,

(2) Conduct research and analysis for degree forecasting based on military occupation and training, Department of Labor (DoL) workforce projections, and civilian certification requirements and projections,

(3) Perform Other Navy and DoL Occupational Analysis as Directed

3.2.13.5 CONDUCT A THOROUGH REVIEW OF NAVY COLLEGE PROGRAM PAGES. Contractor shall make recommendations for keeping site current, conduct necessary research, and update site with Navy College Management Information System (NCMIS) Program Office. For example, government agencies may change eligibility requirements or key reference material. When information contained in a link has moved or is determined to be no longer relevant, contractor shall conduct research to identify a new or more appropriate link and/or make recommendations for changes to text.

3.2.13.6 DEVELOP CAREER DEVELOPMENT PLAN TOOL. Contractor shall develop tools on the NCP website to build a robust Sailor-centric Career Development Plan. The tool will allow Sailors to explore career options by inputting a Navy rating or civilian occupation to see related degree, apprenticeship, and certification opportunities. The reverse capability will also be supported – i.e., a Sailor can enter a credential which he/she would like to explore and see related Navy ratings, civilian occupations, and other types of related credentials. The Sailor will be able to explore the potential civilian labor market outcomes (e.g., salary and job outlook) for the civilian occupation linked to the credentials through links to U.S. Department of Labor websites, such as My Next Move for Veterans. From this information, the Sailor can develop their own customized Career Development Plan.

3.2.13.7 CONDUCT A THOROUGH REVIEW AND UPDATE TO EXISTING NCPACE PAGES. Contractor will review existing NCPACE pages on a quarterly basis and update data as appropriate. Information is specific to both CONUS and OCONUS Sailors, and is delivered through Instructor-Led (IL) and Distance Learning (DL) means. NCPACE is continuously changing to align with Navy transformation initiatives. NCPACE webpage information and capabilities must stay agile, while supporting Sailors globally, both shore-based and afloat.

3.2.13.8 CONDUCT A THOROUGH REVIEW AND UPDATE TO EXISTING VIRTUAL CAPABILITIES FOR CUSTOMERS AND NAVY COLLEGE PROGRAM STAFF. Contractor shall provide/acquire web-chat, E-Help request, and a searchable Knowledge Management (KM) capability to Navy College Program Staff and Navy College Virtual Education Center (NCVEC) Counselors, including Navy College Program personnel located in OCONUS Navy College Offices (NCO). The contractor shall provide a dashboard and exception reporting functions for NCVEC Managers to identify problem areas requiring management attention. The contractor, with content support from the government, shall develop KM internal articles with process flows using software tools that can be updated and maintained by NCP staff.

3.2.13.9 DEVELOP TA PAYMENTS/SETTLEMENTS CAPABILITY ON NCP WEBSITE. The contractor shall provide a seamless transition/linkage to the My Education Application for customers or academic institutions to research payment problems and to upload necessary documents in the system for resolution of TA payment/settlements.

3.2.13.10 INTEGRATE NAVY COLLEGE PROGRAM WEBSITE WITH NAVY COLLEGE PROGRAM MOBILE APP. The contractor shall provide a seamless transition/linkage to the My Education Application and NCVEC Counseling Staff for customers or academic institutions through the NCP mobile app. Capability allows user to authenticate in the NCP App and have self-service access to My Education tools, live support by NCVEC Counselors, and other identified functions (Examples of this capability are modern self-service banking apps).

3.2.13.11 OTHER NAVY OCCUPATIONAL ANALYSIS AS DIRECTED. Contractor shall support other Navy initiatives requiring education program analysis, certification analysis, or occupational analysis, such as support for Sailor 2025 and Manpower, Personnel, Training and Education (MPT&E) Transformation initiatives.

3.2.13.12 NAVY COLLEGE PROGRAM WEBSITE TECHNICAL MAINTENANCE AND PROGRAM SUPPORT.

In addition to keeping the content of the NCP website current and user friendly, the Contractor will maintain and improve the site functionality and design. These activities are described below.

3.2.13.12.1 PERFORM WEBSITE MAINTENANCE AND UPDATING TO INCLUDE:

· Update/maintain test and live data files;

· Maintain and update the Base Access request functions/capabilities;

· Maintain and update the Region Advisor functions/capabilities;

· Maintain and update animated interactive assistant capability;

· Maintain collaboration tool capability for TA/NCPACE briefs, virtual education fairs, and other remote engagement requirements;

· Maintain and update hosting capability for videos, process information, and policy information;

· Enhance contractor web development application and any associated database(s) to accommodate review process;

· Maintain web trends through use of Google Analytics;

· Ensure website is fully supported on all mobile platforms;

· Conduct link checks/fixes; and

· Prepare and send site update and extracts for posting to live server.

3.2.13.13 UNITED SERVICES MILITARY APPRENTICESHIP PROGRAM (USMAP) WEBSITE TECHNICAL MAINTENANCE AND PROGRAM SUPPORT.

In addition to keeping the content of the USMAP website (https://usmap.netc.navy.mil/) current and user friendly, the Contractor will maintain and improve the site functionality and design. These activities are described below.

3.2.13.13.1 PERFORM WEBSITE MAINTENANCE AND UPDATING TO INCLUDE:

· Update/maintain test and live data files;

· Maintain assistance center capabilities and landing pages for USMAP that provide KM, web-chat, e-help request ticket capability;

· Maintain and update hosting capability for videos, process information, and policy information;

· Maintain and update animated interactive assistant capability;

· Maintain web trends through use of Google Analytics;

· Ensure website is fully supported on all mobile platforms;

· Conduct link checks/fixes; and

· Prepare and send site update and extracts for posting to live server.

3.2.13.14 WEB PRODUCTION AND MAINTENANCE. Use of HyperText Markup Language (HTML5), JavaScript, MSSQL, and Cascading Style Sheets (CSS) in creating web page and associated database are examples. The contractor shall develop a Quality Assurance (QA) plan that will focus on accessibility, usability, and standardization with commercial standard web creation practices.

3.2.13.15 GRAPHICS. Identify, obtain, create, develop and post graphics, including the use of icons. NCMIS Program Office Technical Point of Contact (TPOC) will provide QA through approval of all graphics.

3.2.13.16 PERIODIC WEBSITE REFRESH. To keep the NCP and USMAP websites current and appealing to users, the contractor shall perform a complete site design refresh at approximately three-year intervals. Google Analytics web trends will be analyzed and utilized to develop the new site design. The use of focus groups and user feedback as part of the refresh design development is encouraged. The underlying HTML, CSS and JavaScript code will be reviewed and updated to the current version standards. The website’s look and feel shall be modernized and brought current to present day standards and trends. All images and graphics across the site would be assessed and replaced or refreshed as necessary. The general content pages would be reviewed and refreshed. The first website refresh would begin at the start of the base period.

3.2.13.17 RESPOND TO NCP/USMAP WEBSITE VISTOR FEEDBACK. Respond to user feedback on typos, broken links and documentation errors posted on the websites through feedback sent via e-mail.

3.2.13.18 SUBJECT MATTER EXPERTISE. Contractor to provide expert knowledge of issues related to Navy education and training program changes. Contract personnel are to keep the Naval Education and Training Professional Development Center (NETPDC) informed of website development, maintenance, best practices in web development and security, and usage statistics (i.e. Google Analytics).

3.2.13.19 DATA OWNERSHIP. Government shall own unlimited rights to all Navy data produced under this PWS in accordance with DFAR 225.227-7013. Contractor shall maintain, until requested by the NETPDC TPOC/COTR, source code listings and media completed under this PWS.

3.2.13.20 DOCUMENTATION CREATION. Contractor shall create and provide to the Government associated system manuals. These manuals shall include, but are not limited to, the operational concept description, system specification, creation description, software user manual, software center operator manual and software product description. Contractor may use commercial best practices to produce these manuals. All manuals are to be delivered to the Government on completion of contract effort.

3.2.13.21 WEB DEVELOPER INTERACTION. Contractor shall collaborate with other Navy website/application owners and providers (e.g., NCMIS, My Education applications, USMAP) to ensure operability and data sharing across Navy programs.

3.2.13.22 OTHER SITE ENHANCEMENTS. The following additional site enhancement options will be made available:

· Any other minor enhancements to promote/provide educational opportunities and information to Sailors

· Site enhancements consistent with website coding best practices and website security concepts

3.2.13.23 ENHANCE CLIENT-SIDE INTERACTIVITY AND FUNCTIONALITY. The following additional enhancements will be made to improve user’s experiences:

· Code sites using HTML 5

· Integrate DataTables plug-in into sites (as appropriate)

· Implement Custom Print Functionalities

· Interact/interface with other Navy “back end” portals and/or applications

3.2.13.24 DELIVERABLE ACCEPTANCE. The acceptance of these deliverables will be based on completeness, accuracy and adherence to documentation standards specified above. All software programs shall use naming conventions, accessing methodologies and recovery/integrity capabilities. The contractor shall be advised in writing of the NETPDC TPOC. The Contracting Officer will provide formal acceptance/rejection of these deliverables within 14 working days of stated completion.

3.3 CONTRACTOR SERVICES. The contractor must provide all personnel, equipment, tools, materials, supervision and other items and services necessary to perform sustainment of the COOL websites, analysis, and subject matter expertise support, except as noted herein as GFI. The contractor must perform to the standards listed in this PWS. Comment by Boring, Keith A CIV CIWT NAVY COOL: Need to see about GFI. Contractor will now need approx. 2 NMCI laptops to access necessary Navy websites that are CAC restricted. The contractors will have CAC’s, but many sites require a DoD machine + CAC to get access.

3.4 PROJECT MANAGER. The contractor shall provide a Project Manager who is responsible for the performance of the work. The name of this person, and an alternate or alternates, who shall act for the Project Manager, must be designated in writing to the Credentials Program Office and the Contract Officer Representative. The Project Manager or alternate must have full authority to act for the contractor on all matter relating to support of this PWS.

3.5 MEETINGS. The Project Manager shall be available to liaise with the Credentials Program Office, Contract Officer Representative and key stakeholders to review progress on a monthly basis. All meetings will be coordinated through the Credentials Program Office.

3.6 NOTIFICATION OF EMPLOYEES. The Project Manager shall, within 7 calendar days, prior to commencement of contract performance, provide to the COR and Credentials Program Office a list of all employees who will perform under this contract. The list shall include full name, position to be held by each employee, and a brief description of qualification.

3.7 CONTRACT PERSONNEL. Labor categories include:

3.7.1 PROJECT MANAGER. The employee shall have a Master’s degree and a minimum of five years related management experience, or the employee shall have a Bachelor’s degree and a minimum of seven years related management experience.

3.7.2 PRINCIPAL ANALYST. The employee shall have a Master’s degree and a minimum of ten years of experience in a related technical environment with at least five years related management experience, or the employee shall have a Bachelor’s degree and a minimum of twelve years of experience in a related technical environment with at least seven years related management experience.

3.7.3 SENIOR ANALYST. The employee shall have a Master’s degree and five to seven years of experience in a related technical environment, or a Bachelor’s degree and seven to ten years of related experience.

3.7.4 ANALYST. The employee shall have a Master’s degree and three to five years of experience in a related technical environment, or a Bachelor’s degree and five to seven years of related experience.

3.7.5 JUNIOR ANALYST– The employee shall have a Bachelor’s degree and up to three years of experience providing research assistance.

3.7.6 SUPPORT SPECIALIST. The employee shall have a high school diploma or equivalent and a minimum of 2 years of related experience.

3.7.7 WEB DEVLOPMENT MANAGER. The employee shall have a Master’s degree and a minimum of ten years of experience in a related technical environment with at least…