6-Attachment C - Pricing (2).pdf

This pricing attachment document supports the City of Detroit Office of Contracting and Procurement's request for proposals to provide media strategist services for planning and buying support across multiple City departments. The RFP seeks qualified respondents to develop media plans and execute media buys for various municipal marketing campaigns. The document establishes the financial framework within which qualified firms must submit their pricing proposals, detailing the cost structure for professional services to be rendered over the contract term.

The pricing document outlines the financial terms and compensation structure for the media strategist services, establishing the basis upon which respondents must calculate and present their proposals. The attachment specifies how costs should be organized, whether as fixed fees, hourly rates, or project-based pricing, and provides the format required for submission. This pricing structure enables the City of Detroit to standardize cost comparisons across competing proposals and ensure transparent evaluation of financial proposals submitted by qualified media strategy firms.