Public Information Media Campaigns Services

The Ohio Department of Transportation (ODOT) Indefinite Delivery Vehicle (IDV) 558-24 provides comprehensive Public Information Media Campaigns Services across the state. This contract enables ODOT to procure media campaign development, media buying, and advertising coordination services across multiple platforms including print, television, radio, digital, billboard, and social media. The IDV is designed to serve as an outsourced clearinghouse for media campaign needs, with selected vendors responsible for developing strategic media plans, executing advertising campaigns, and providing detailed performance reporting.

The prime contractor for this IDV is Fahlgren Mortine LLC, with the contract originally awarded on April 19, 2023, and subsequently amended to extend the performance period through April 30, 2027. The contract is a competitive selection type with statewide geographic coverage in Ohio. ODOT estimates spending up to $1.5 million per state fiscal year on media advertising under this vehicle. The contract allows for multiple vendors and includes provisions for potential renewals contingent on Ohio General Assembly funding appropriations. All creative materials developed under the contract become the property of ODOT, ensuring comprehensive rights and flexibility for the state's media campaign initiatives.