Addressable Display- 42,857 imp. July 28- Aug 28, 2026 and 3 more items

Wytheville Community College in Virginia awarded a contract to Nexstar Broadcasting Inc. on July 24, 2026, with a cumulative value of $2,000.00. The contract encompasses digital advertising services to be delivered to Cassy Yonce during the period of July 28 through August 28, 2026. The scope of work includes addressable display advertising (42,857 impressions), connected television advertising (22,222 impressions), social media placements (176,574 clicks), and website advertising on WFXRTV.Com (28,500 impressions).

The contract line items specify the delivery of advertising inventory across multiple digital channels, with unit prices of $1.00 applied to quantities ranging from 200 to 600 units per line item. Nexstar Broadcasting Inc., as the prime contractor, will provide comprehensive digital media placement services across broadcast-affiliated platforms and connected television channels to support the college's advertising objectives during the specified performance period.