Monthly retainer fee for Marketing Services and Media Placement - to include, but not limited to… and 2 more items

The Virginia Department of Wildlife Resources has awarded contract PO05328164-V2 to Elevation for comprehensive marketing and media services, effective July 10, 2026. The contract encompasses a cumulative value of $88,815.00 and includes three primary service components: an eight-month monthly retainer fee of $3,100 per month for ongoing marketing services and media placement activities, a pass-through media ad placement allocation of $41,250, and creative production services billed at $145 per hour for up to 157 hours. The retainer fee covers account management, strategy planning, media planning and negotiation, campaign setup and launch, performance monitoring and optimization, reporting and analytics, and technology and tools support.

Deliverables are assigned to Caitlyn Jacobus and 7870 Villa Park Drive. The contract structure separates routine agency activities covered under the retainer from larger creative projects and specialized production work that will be billed on an hourly basis, with the contractor required to detail the specific circumstances and justification for hourly rate application. The media ad placement component represents a pass-through cost reimbursable to the contractor for actual media buys executed on behalf of the Department.