Bespoke will provide business-to-business matchmaking and market entry support for a minimum of six (6), maximum of eight (8), California exporters…

Bespoke Advantage has been awarded a non-IT services consulting contract by the California Business & Economic Development organization for business-to-business matchmaking and market entry support services. The contract, valued at $32,000, will facilitate a California delegation's participation in BeautyWorld Saudi Arabia, supporting between six and eight California exporters in their international market expansion efforts.

The contract has a defined performance period from January 5, 2026, to June 5, 2026, during which Bespoke Advantage will provide comprehensive market entry assistance to selected California exporters. The scope of services includes facilitating business-to-business connections and providing strategic support to help these companies navigate and establish a presence in the Saudi Arabian beauty market, with the primary objective of promoting California-based businesses in an international trade context.