Cooperative Agreement AM23LPGMN000C013

The Department of Agriculture Agricultural Marketing Service awarded a $316,077 Project Grant under the Farmers Market and Local Food Promotion Program to Pajaro Valley Community Health Trust. The grant will sustain and build the capacity of El Mercado farmer's market over three years by doubling foot traffic, agricultural producers, and average gross sales. Activities will focus on increasing foot traffic through consumer marketing and engagement and growing the number of participating...

The Agricultural Institute of Marin was awarded $844,515.25 under a Project Grant from the US Department of Agriculture Agricultural Marketing Service's Farmers Market and Local Food Promotion Program (FMLFPP) to strengthen regional mobile farmers market (MFM) service in Northern California from September 2021 through September 2024. Specifically, AIM will leverage its experience operating MFMs in the Bay Area along with sub-awardee Fresh Approach to expand MFM areas served across Northern...

The Pacific Coast Farmers' Market Association (PCFMA) received a $536,434 Project Grant award from the United States Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP) to develop and implement video marketing strategies promoting home cooking and farmers' market purchases. PCFMA operates 30 farmers' markets in California and will use live and recorded recipe demonstration videos distributed through email, social media,...

The Department of Agriculture Agricultural Marketing Service awarded a $629,500 Farmers Market and Local Food Promotion Program Project Grant to AG Link Inc. to support increasing the use of local agricultural products in California school menus from September 2022 through September 2025. The Farmers Market and Local Food Promotion Program, part of the Local Agriculture Market Program, aims to develop, coordinate and expand local and regional food systems. Under this award, AG Link Inc. will...

The Farmshoppr Inc. project will provide $625,010.15 in services to facilitate regional food chain coordination and increase capacity for 102 local producers in Southern California. Funded by the U.S. Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (CFDA 10.175), the project aims to benefit farmers and ranchers by developing their technical capabilities and coordinating local and regional food systems from September 30, 2022 to...

This $250,000.00 Project Grant was awarded on Sep 13, 2023 by the U.S. Department of Agriculture's Rural Business Cooperative Services under the Farmers Market and Local Food Promotion Program (CFDA 10.175). The grant funding will support the development, coordination, and expansion of direct producer-to-consumer marketing channels and local/regional food business enterprises for beginning and socially disadvantaged farmers or ranchers in California over a 24-month period. Planned initiatives...

The Ecology Center Inc. was awarded an $823,684.47 Project Grant from the United States Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP) to strengthen and expand California's farmers' market industry through September 2024. The grant will fund efforts to promote 650 farmers' markets and support over 2,200 producers. This includes digital and grassroots marketing campaigns to develop new customer bases for direct-marketing...

This Project Grant award from the U.S. Department of Agriculture (USDA) Agricultural Marketing Service under the Organic Market Development Grant (OMDG) Program (CFDA 10.188) provides $4,717,941 to California Certified Organic Farmers (CCOF), Inc. to improve and expand market access for small and underserved organic farmers. The key goals are to address obstacles to organic sales growth, create new market paths for small/underserved organic producers, and educate farmers on effectively marketing...

The Central Coast Agnetwork will receive $312,419.95 through September 2029 to scale and expand farmer collaborative partnerships in San Luis Obispo County, California under a Project Grant from the US Department of Agriculture Agricultural Marketing Service. The funding supports the Farmers Market and Local Food Promotion Program, which aims to develop, coordinate and grow local and regional food systems. Specifically, the Central Coast Agnetwork will measurably address major barriers faced...

The U.S. Department of Agriculture's Agricultural Marketing Service awarded a $625,000 Project Grant under the Farmers Market and Local Food Promotion Program (CFDA 10.175) to Farmgate Technology, LLC (doing business as Roots & Fruits), a for-profit limited liability company based in Barstow, California. The grant will support the development of an online market and delivery solution that assists local and regional agricultural producers in Southern California, with a focus on socially...