Oregon DEQ (odeq) will use EPA swifr grant funds to implement the next phase of its 'bad apple' campaign, to encourage households to reduce food waste generation.activities:oregon DEQ (DEQ) will…

The Oregon Department of Environmental Quality (ODEQ) received a $410,563 Cooperative Agreement award from the U.S. Environmental Protection Agency (EPA) under the Solid Waste Infrastructure for Recycling (SWIFR) Grant Program (CFDA 66.920). This award will enable ODEQ to implement the second phase of its "Bad Apple" campaign, which encourages Oregon households to reduce food waste generation. Key activities include developing campaign materials, implementing the phase two strategy, and evaluating campaign performance. ODEQ will also create a plan for more extensive campaign evaluation and increase engagement with local governments and Spanish-speaking communities. The anticipated deliverables from this 3-year grant project include updated "Bad Apple" campaign website content, new broadcast/cable TV ads, social media materials, and print collateral. The project aims to benefit ODEQ, Oregon citizens and local governments, human health, and the environment through food waste reduction efforts.

Oregon DEQ (odeq) will use EPA swifr grant funds to implement the next phase of its 'bad apple' campaign, to encourage households to reduce food waste generation.activities:oregon DEQ (DEQ) will implement the second phase of its 'bad apple' campaign, to encourage households to reduce their generation of food waste (see WWW.dontletgoodfoodgobad.ORG). Activities will include developing collateral for phase 2 of their 'bad apple' campaign, implementing the campaign strategy for phase 2 of their 'bad apple' campaign, and evaluating campaign performance. They will also develop a plan for more extensive campaign evaluation to be performed at conclusion of campaign, to increase engagement with local governments -- to amplify use of the campaign and increase outreach to spanish-speaking communities through a targeted strategy.subrecipient:no subawards are included in this assistance agreement.outcomes:anticipated deliverables from this grant will be materials developed for phase 2 of DEQ's 'bad apple' food waste prevention campaign, which will include updates to the existing campaign website, new broadcast/cable TV ADS, social media, and print materials. A new strategy and materials will also be developed for use by local governments, and for outreach to spanish-speaking communities and in schools. Project beneficiaries will include DEQ, oregon citizens and local governments, human health, and the environment.