IFB 2024-2152

The state of Massachusetts has posted an Invitation for Bids (IFB) for a contract opportunity related to the continuation of the Valley Flyer Marketing Campaign. The procurement is being managed by the state's Franklin Regional Council of Governments (FRCOG). The successful bidder will be responsible for providing marketing and promotional services to support the ongoing Valley Flyer rail service. Key deliverables include the development and execution of a comprehensive marketing strategy, the creation of various promotional materials, and the coordination of outreach and engagement activities. Interested vendors must demonstrate expertise in public transportation marketing, familiarity with the target region, and a track record of effective campaign implementation. The IFB was posted on October 16, 2024, and responses are due by October 31, 2024.

This contract opportunity does not appear to have any set-aside designations or restrictions on the types of organizations that can respond. The state has not identified any incumbent vendors or current contractors for this work. The IFB does not specify a budget range or estimated award value, but interested parties are encouraged to download the full solicitation document from the FRCOG website for additional details and requirements.