The City of Clearwater, located in Pinellas County, Florida, is seeking qualified vendors to provide a comprehensive cloud-based location analytics and intelligence platform through Request for Proposal (RFP) 59-25. The procurement aims to acquire a sophisticated data analytics solution that supports citywide strategic planning by analyzing foot traffic, behavioral trends, and socioeconomic data. Key objectives include assessing event and tourism impacts, identifying economic development opportunities, monitoring facility usage, and informing planning and zoning efforts. The platform must deliver near real-time foot traffic data, provide historical data access, enable custom area analysis, support customer journey mapping, and integrate demographic datasets. Proposals are due on October 15, 2025, at 10:00 am local time, to be submitted electronically through the City's e-Procurement Portal. The evaluation process will be points-based, with weights assigned as follows: experience (15%), technical approach (25%), functionality (25%), implementation plan (10%), data security (10%), and cost (15%). The initial contract term is estimated from November 2025 through November 2026, with potential for two additional one-year renewals. The RFP documentation does not specify explicit set-aside designations or restrictions for disadvantaged enterprises. The platform is expected to support 10-20 concurrent users and must include dashboard creation, visualization tools, and robust data security measures. Vendors are required to provide detailed pricing encompassing licensing, implementation, support, and maintenance costs, with potential volume discount options. While no incumbent vendors are explicitly mentioned, the City anticipates a comprehensive solution that can seamlessly integrate with existing technological infrastructure. Although a specific budget range is not disclosed, the proposal requires vendors to submit clear, transparent pricing models that align with the City's comprehensive requirements for location analytics and intelligence services. The procurement suggests a sophisticated technological solution that will provide significant strategic insights for urban planning and economic development efforts.
Name | Description | Size | Type (Click to sort descending) | Posted (Click to sort descending) |
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Citywide_Location_Analytics_and_Intelligence_Services_(Addendum_#1_Revision).pdf | 336KB | 9/17/25 |