MAS - The Arbinger Company - GS10F099AA

Contract Number: GS-10F-099AA | Contract Period: February 22, 2023 – February 21, 2028

Contractor The Arbinger Company 686 N Arbinger Way Suite 200 Farmington, UT 84025

Telephone

(801) 447-9244

Fax Number

(801) 447-9376

Website Arbinger.com

Sales Information Contact Amy Sadeghzadeh amys@arbinger.com

(801) 447-9244

Administration Contact Amy Millar amillar@arbinger.com

(801) 447-9361

Business Size Small Business

On-line access to contract ordering information, terms and conditions, up-to-date pricing, and the option to create an electronic delivery order is available through GSA Advantage!™, a menu-driven database system. The web address for GSA Advantage!™ is:

GSAAdvantage.gov. For more information on ordering go to the following website:

https://www.gsa.gov/schedules.

General Services Administration Federal Acquisition Service Authorized Federal Supply Schedule FSS Price List Multiple Award Schedule FSC Group: Professional Services FSC Class – R408

Price list current as of Modification #PA-0056 effective 02/28/2025.

mailto:amys@arbinger.com mailto:amillar@arbinger.com http://www.gsa.gov/schedules

1a. Special Item Numbers (SIN) awarded:

611430 Professional and Management Development Training

541611 Management and Financial Consulting, Acquisition and Grants Management Support, and Business Program and Project Management Services

Ancillary Ancillary Supplies and Services OLM Order Level Materials (OLMs)

1b. Identification of the lowest priced model number and lowest unit price for that model for each special item number awarded in the contract. This price is the Government price based on a unit of one, exclusive of any quantity/dollar volume, prompt payment, or any other concession affecting price. Those contracts that have unit prices based on the geographic location of the customer, should show the range of the lowest price, and cite the areas to which the prices apply. See pricing starting on page 6

1c. If the Contractor is proposing hourly rates, a description of all corresponding commercial job titles, experience, functional responsibility and education for those types of employees or subcontractors who will perform services shall be provided. If hourly rates are not applicable, indicate “Not applicable” for this item. See pages 6 and 7.

2. Maximum Order:

SINs Maximum Order

611430 $1,000,000 541611 $1,000,000 Ancillary $250,000

OLM $250,000

3. Minimum Order: $100.00

4. Geographic Coverage (delivery area): Worldwide

5. Point of Production: A2b Fulfillment 596 Andrews Way Ogden, UT 84404

6. Discount from list prices or statement of net price: Government Net Prices (discounts already deducted)

7. Quantity discounts: As stated for each Special Item Number. See the end of this document.

8. Prompt payment terms: Net 30 days.

Information for Ordering Offices: Prompt payment terms cannot be negotiated out of the contractual agreement in exchange for other concessions.

9. Foreign items (list items by country of origin): None

10a. Time of Delivery: Upon order receipt, standard CONUS orders are typically processed and shipped within 48 - 72 hours. Allow up to 15 business days for CONUS deliveries and 20 business days for OCONUS deliveries unless otherwise noted. Additional shipping and handling charges will be negotiated on a task order basis for shipping materials to individual homes in support of virtual events. Domestic shipments that do not have a required delivery date will be shipped ground. Arbinger cannot guarantee a delivery date with ground shipments. If the service order is received less than 15 days before the event, expedited shipping will be charged to ensure the printed materials arrive on time, as they are required for the event presentation.

Shipping delivery dates can only be guaranteed by the carrier with an expedited shipping order. Digital products are delivered upon order receipt. Agency Request to ship Student Materials to Student Home addresses.

10b. Expedited Delivery: Contact Contractor

10c. Overnight and 2-day delivery: Contact Contractor

10d. Urgent Requirements: Contact Contractor

11. F.O.B Point: Destination

12a. Ordering Address(es): 686 N Arbinger Way Ste 200, Farmington, UT 84025 USA

12b. Ordering Procedures: See Federal Acquisition Regulation (FAR) 8.405-3.

13. Payment address: 686 N Arbinger Way Ste 200, Farmington, UT 84025 USA

14. Warranty provision: All products carry a guarantee against any defect in craftsmanship for one full year.

15. Export Packing Charges: N/A

16. Terms and conditions of rental, maintenance, and repair (if applicable): N/A

17. Terms and conditions of installation (if applicable): N/A

18a. Terms and conditions of repair parts indicating date of parts price lists and any discounts from list prices (if applicable): N/A

18b. Terms and conditions for any other services (if applicable):

List of service and distribution points (if applicable): N/A

19. List of participating dealers (if applicable): N/A

20. Preventative maintenance (if applicable): N/A

22a. Environmental attributes, e.g., recycled content, energy efficiency, and/or reduced pollutants: N/A

22b. If applicable, indicate that Section 508 compliance information is available for the information and communications technology (ICT) products and services and show where full details can be found (e.g.

contractor's website or other location.) ICT accessibility standards can be found at:

https://www.Section508.gov/. N/A

23. Unique Entity Identifier (UEI) Number: XDJYKQ4BVTJ3

24. Notification regarding registration in System for Award Management (SAM) database: Registered https://www.section508.gov/

Introduction to Arbinger’s Work

Driving Mission Success Through Mindset Transformation Arbinger equips government, military, and civilian organizations with the training, consulting, and implementation tools necessary to drive mission success. Our work shifts individuals, teams, and agencies from a self-focused inward mindset to a results-driven outward mindset—enhancing accountability, efficiency, and operational effectiveness.

Backed by 45 years of research from Harvard, Oxford, and Yale scholars on human behavior and motivation, Arbinger has spent more than 45 years helping organizations worldwide improve leadership effectiveness, optimize mission readiness, and enhance interagency coordination.

In partnership with the U.S. military, federal agencies, and law enforcement, Arbinger has driven sustainable improvements in strategic execution, operational efficiency, and problem-solving to overcome complex organizational challenges. Leaders, teams, and entire organizations gain a shared commitment to mission success, leading to measurable improvements in performance, retention, and decision-making.

Why Arbinger Delivers Lasting Impact Traditional leadership and consulting programs focus on behavior change but fail to address the root cause— mindset. Without shifting mindset, newly adopted behaviors are unsustainable, limiting long-term impact.

Arbinger is the global leader in mindset transformation. Our methodology uniquely drives lasting change by embedding an outward mindset into daily operations. Government and military leaders leverage our approach to:

• Build high-performing, mission-focused teams

• Strengthen accountability and accelerate decision-making

• Improve cross-functional coordination and eliminate silos

• Increase retention and morale by establishing trust-driven leadership

• Enhance problem-solving and operational agility

Arbinger’s methodology produces lasting change by focusing on mindset first, ensuring sustained behavior change and mission success.

Transforming Government & Military Organizations for Mission Success A persistent challenge in federal agencies and military commands is personnel operating with an inward mindset— where individual or departmental priorities take precedence over collective mission success. This mindset leads to inefficiencies, misalignment, and diminished operational readiness.

The most critical leadership imperative today is ensuring leaders operate with an outward mindset—driving accountability not just for their actions, but for the impact of their actions on mission success. Leadership initiatives that fail to instill this mindset result in short-term behavioral shifts with limited long-term impact.

Through Arbinger’s methodology, leaders gain the ability to:

• Break down operational silos and improve interagency collaboration

• Align personnel efforts with mission objectives and strategic goals

• Increase adaptability in high-stakes and rapidly changing environments

• Reinforce accountability, efficiency, and excellence

• A Strategic Approach to Sustainable Change

Arbinger’s approach is designed for impact. Our process begins with an organizational assessment to identify where an Inward Mindset is creating barriers to performance. From there, we:

• Define success metrics and establish measurable baselines

• Co-develop a strategic roadmap to integrate an outward mindset into leadership and operations

• Deliver tailored training, coaching, and consulting aligned with agency priorities

• Embed sustainment tools to reinforce long-term application and results

We understand the complex, high-stakes environments in which government and military leaders operate. Our scalable, mission-driven approach aligns with federal mandates, agency priorities, and national security objectives.

By shifting mindset and embedding outward mindset principles into daily operations, organizations achieve measurable improvements in performance, engagement, and mission execution. Arbinger stands ready to partner with government and military leaders to ensure lasting transformation and strategic success.

The Outward Mindset Series Rates

SIN 541611: Management and Financial Consulting, Acquisition and Grants Management Support, and Business Program and Project Management Services

Organizational Consulting

Arbinger’s implementation consulting provides executive teams strategic guidance in leading the change effort within their organization. It is designed to help leaders successfully lead outward mindset change efforts in their organization. This means, first, that the leaders themselves need to demonstrate outward mindset approaches in their own work practices. Second, it means that senior leaders need to acquire the ability to think strategically about how to lead and help advance the outward mindset change initiatives across their organization. This includes learning how to adjust processes and systems in the organization to reinforce the outward mindset.

Executive Coaching

Arbinger offers customized over-the-phone Executive Coaching to organizational leaders and group coaching programs. Our Executive Coaching staff develops separate individual coaching plans with each participant.

The plan includes a pre-selection of individual, leadership, and organizational objectives from which a leader can choose to build her or his individual plan. Each individual coaching plan reflects the goals and measures for personal leadership development objectives and team leadership objectives.

Labor Category Minimum Education Minimum

Experience GSA Awarded

Rate (per hour) Executive Coach A bachelor’s degree.

10 years $372.80

Senior Consultant A bachelor’s degree.

5 years $372.80

Labor Category Descriptions

Job Title: Senior Consultant

Minimum/General Experience:

5 years of industry or consulting experience.

Functional Responsibility:

Provides key Arbinger workplace strategies to promote an outward mindset way of working for executives in client organizations seeking to implement training and consulting philosophy and strategies. Develop and establish a blame-free culture of accountability with Arbinger consulting and coaching. Conducts regular accountability team meetings in person or by phone to provide ongoing implementation support and coaching to focus on achieving results. Provides additional resources including customized implementation support, coaching, and written and in-person exercises.

Minimum Education/Training:

A bachelor’s degree.

Job Title: Executive Coach

Minimum/General Experience:

10 years of executive coaching and/or consulting experience with at least 5 years coaching senior organizational leaders, or industry or subject matter experience required by client. Requires understanding of executive responsibilities, organizational development issues, and business structures.

Functional Responsibility:

Provides one-to-one support for organizational leaders in client organizations seeking to implement training and consulting philosophy and structures. Develops coaching plan with senior consultant and client organization and reports to client and consultant on progress. Conducts regular coaching sessions by phone.

Provides additional resources including worksheets, publications, articles, and written exercises. Coaching subjects may include: self- deception, leadership strategy and style, teamwork, accountability, influence, integrity, personnel and team development, and reporting relationships.

Minimum Education/Training:

A bachelor’s degree.

Experience and Degree Substitution The above describes the functional responsibilities and education and experience requirements for each labor category. These requirements are a guide to the types of experience and educational background of typical personnel in each labor category.

Education and experience may be substituted for each other. Each year of relevant experience may be substituted for one year of education, and vice versa.

Service Contract Labor Standards: The Service Contract Labor Standards (SCLS), formerly known as the Service Contract Act (SCA), is applicable to this contract as it applies to the entire Multiple Award Schedule (MAS) and all services provided. While no specific labor categories have been identified as being subject to SCLS/SCA due to exemptions for professional employees (FAR 22.1101, 22.1102 and 29 CRF 541.300), this contract still maintains the provisions and protections for SCLS/SCA eligible labor categories. If and / or when the contractor adds SCLS/SCA labor categories to the contract through the modification process, the contractor must inform the Contracting Officer and establish a SCLS/SCA matrix identifying the GSA labor category titles, the occupational code, SCLS/SCA labor category titles and the applicable WD number. Failure to do so may result in cancellation of the contract.

SIN 611430: Professional and Management Development Training

Arbinger’s training programs equip employees with practical strategies and tools to implement an Outward Mindset approach in their work. These programs enable participants to uncover the root cause of the Inward Mindset and explore the implications and impact of this mindset in their work. The training experience then equips participants to develop an Outward Mindset and begin, with practical strategies and tools, to implement an Outward Mindset approach in their work. Arbinger’s training programs can be delivered by Arbinger facilitators and/or client employees who are trained and licensed to deliver Arbinger’s programs within their organizations.

Onsite Training Workshops by an Arbinger Facilitator

Course Title Course Length

Minimum Participants

Maximum Participants

Unit of Issue GSA Price

One-Day Onsite Facilitation

– Executive Master Facilitator (Course-appropriate workbook per participant purchased separately)

1 Day N/A No Max Per Day $14, 452.39

One-Day Onsite Facilitation

– Master Facilitator (Course-appropriate workbook per participant purchased separately)

1 Day N/A No Max Per Day $4, 846.35

*This daily rate applies to all of Arbinger Institute’s virtual/onsite workshops, except for Developing and Implementing an Outward Mindset Internal Facilitator Program (see below).

Internal Facilitator Certification Courses Participants who complete the Internal Facilitator Certification Courses (Train-the-Trainer) are licensed and equipped to deliver the workshop to employees of their organization and to support employees in applying the Arbinger tools on an ongoing basis. Please note: Organizations must purchase the appropriate training materials from Arbinger for each employee trained by one of their internal trainers.

Course Title Course Length

Minimum Participants

Maximum Participants

Unit of Issue GSA Price

Developing and Implementing an Outward Mindset Internal Facilitator Certification Program (Onsite or Virtual)

3 Days 8 8 Per Person (8 minimum)

$1,925.44

Onsite - Additional student charge for more than 8 participants.

3 Days 9 20 Per person $1,866.50

Telecourse

Course Title Course Length

Minimum Participants

Maximum Participants

Unit of Issue GSA Price

Leading with an Outward Mindset 10- Week Telecourse

10 Weeks 1 10 Per Course $5,984.89

Virtual Hosting Fees

Fee Description Unit of Issue

Price

Full-Day Virtual Hosting Fee Production services that include: Producer, Virtual Platform Options, IT Coordination. Must be procured with One-Day Facilitation service.

Per day $748.11

Half-Day Virtual Hosting Fee Production services that include: Producer, Virtual Platform Options, IT Coordination. Must be procured with One-Day Facilitation service. (Minimum of two).

Per half day

$498.74

Course Descriptions

Title: Developing and Implementing an Outward Mindset Internal Facilitator Certification Program - Onsite or Virtual

Program Overview:

This workshop prompts a shift to an outward mindset and equips participants with tools to build self-awareness, accountability, and collaboration. In this workshop, participants learn the difference between an inward mindset (a myopic focus on personal objectives) and an outward mindset (taking into account one's impact on others). They begin to discover the extent to which they have been working from an inward mindset and understand the implications of this mindset on their work and those around them.

Understanding of the negative effects of an inward mindset awakens in participants a desire to adopt an outward mindset approach in their work.

This interactive, two-day course allows participants to thoroughly explore and internalize key concepts in discussions led by an Arbinger-certified facilitator. The course is punctuated by videos, individual and group exercises, one-on-one sharing, and application of the tools to on-the-job situations facing the participants.

As part of this training, employees receive access to Outward Mindset Online, a 10-module asynchronous program that illustrates the outward mindset in practice, with calls to action that invite employees to consider, implement, and operationalize an outward mindset in their day-to-day work. The video pack includes a guidebook with exercises for use with each video. The videos are especially effective when viewed and discussed by team members as a group. A minimum of 8 people is required.

Title: One-Day Onsite Facilitation - Executive Master Facilitator (Course-appropriate workbook per participant purchased separately) Program Overview: Onsite Training Workshops by an Arbinger Facilitator

Title: One-Day Onsite Facilitation - Master Facilitator (Course-appropriate workbook per participant purchased separately) Program Overview: Onsite Training Workshops by an Arbinger Facilitator

Title: Onsite - Additional student charge for more than 8 participants Program Overview: Onsite - Additional student charge for more than 8 participants

Title: Leading with an Outward Mindset 10-Week Telecourse

Program Overview: Leading with an Outward Mindset 10-Week Telecourse

Full Day Virtual Hosting Fee Program Overview: Production services that include: Producer, Virtual Platform Options, IT Coordination.

Must be procured with One-Day Facilitation service.

Half Day Virtual Hosting Fee Program Overview: Production services that include: Producer, Virtual Platform Options, IT Coordination.

Must be procured with One-Day Facilitation service. (Minimum of two).

SIN Ancillary: Ancillary Supplies & Services:

Workshop Participant Workbooks and Packets

Organizations must purchase the appropriate training materials from Arbinger for each employee trained by an Arbinger trainer or one of their internal trainers.

Outward Mindset Series Ancillary Supplies and/or Services (ODC’s) Brand Name

Unit of Issue

GSA

Price

Living with an Outward Mindset Workshop Participant Packet: Living with an Outward Mindset, two Arbinger-Published books

Arbinger Each $126.75

Outward Leadership Participant Workbook Arbinger Each $160.30

* Developing and Implementing an Outward Mindset Digital Workbook:

Includes access to Developing and Implementing an Outward Mindset Digital Workbook, Outward Mindset Online, published books Leadership and Self-Deception and The Outward Mindset (Downloadable)

Arbinger Each $223.83

* Developing and Implementing an Outward Mindset Printed Workbook:

Includes access to Developing and Implementing an Outward Mindset Digital Workbook, Outward Mindset Online, published books Leadership and Self-Deception and The Outward Mindset (Downloadable)

Arbinger Each $238.79

Outward Performance Digital Workbook Arbinger Each $294.26 Outward Performance Printed Workbook Arbinger Each $294.26

Note: All printed materials include a tent card and pen.

Quantity Discounts *Prices for these products already include a 26% discount off the standard price. The following volume discounts off the standard prices of the DIOM Participant Workbooks are shown below:

DIOM Participant Workbooks

(Printed and Digital) % Discount

2,501-5000 30% 5,001-10,000 40%

10,001-20,000 45% 20,000+ 50%