JA_Sole_Source.pdf

Justification and Approval for Other Than Full and

Open Competition

Contracting Activity:

144TH Fighter Wing Fresno ANGS Fresno, CA 93727 Purchase Request number:

2. Description of Action: This individual Justification and Approval (J&A) authorizes the use of other than full and open competition procedures to obtain a new, firm fixed price, sole source contract. The contract will be with Learfield Communicatin, Inc, Commercial and Government Entity (CAGE) code 3GTE0, for the procurement of advertising at Fresno State and Cal Poly in support of the 144th FW Recruiting program.

3. Description of Supplies/Services: The Government proposes to contract for advertising postings during and after Fresno State and Cal Poly athletic program events, alleging “Only one Responsible Source and no other service is able to satisfy agency requirements”.

4. Authority Cited: 10 United States Code 2304(c)(1) as implemented in Federal Acquisition Regulation 6.302-1(a)(2)(iii)(B), Only one responsible source and no other supplies or services will satisfy agency requirements.

5. Reason for Authority Cited: Learfield Communication, Inc is the only source of advertising at Fresno State and Cal Poly capable of providing the requirement described in section 3. The request for the advertising bill boards are critical to the recruiting mission effort. Maintaining manning is a critical element to the National Guard. Paid advertising is essential to building awareness in the local community and helping the SMT to generate leads and qualified applicants for accession in to the CA ANG.

Efforts to Obtain Competition: End user researched the local area for advertisers capable of providing billboard services. Internet searches https://www.expertise.com/ca/fresno/advertising-agencies, http://jsaweb.com/

a. Effective competition. Competition for Billboard services in the Fresno Area is limited to only one known company.

6. Actions to Increase Competition: Future advertising acquisitions will entail early strategic market research to open more competition opportunities. The contracting office will assist the end user in keeping up with local market surveillance to ensure competition requirements are met.

7. Market Research: the 144th Contracting and 144th FW Recruiting section will continue to survey the market place to verify there are no other vendors that can provide the local advertising services. Furthermore, we will continue to survey the market conditions to locate any new prospective vendors that should establish themselves as a responsible source to complete on similar acquisitions precluding the necessity for future sole source acquisition.

8. Interested Sources: Learfield Communications, Inc.

9. Other Facts:

None

10. Technical Certification: Include the following statement:

I certify that the supporting data under my cognizance, which are included in the justification are accurate and complete to the best of my knowledge and belief.

Typed Name: Date: Michael Willett, MSgt 24 Aug 2018___

11. Requirements Certification: Include the following statement:

I certify that the supporting data under my cognizance, which are included in the justification are accurate and complete to the best of my knowledge and belief.

Typed Name: Date: _Jeremiah Cruz, Lt Col 24 August 2018__________

For Official Use Only