W912JB-18-Q-0032_Questions.pdf

Questions for RFQ W912JB-18-Q-0032

4/25/2018

1. Is there an incumbent on this contract? If so, what was the award amount?

A: Yes there’s an incumbent March Marketing, LLC and $69,801.00.0

2. Is this a 100% set-aside for a Service-Disabled Veteran-Owned Small Business?

A: Yes, 100% set-aside for Service-Disabled Veteran-Owned Small Business.

3. Is there a click target or goal for the Keyword advertising? 5.6.3 Keyword(s) advertising:

Four keyword(s)/keyword phrases per four week period, running a total of thirty-two weeks.

A: Goal for Clicks: 1,200 Goal for Click Through Rate (CTR): 1.0%

4. Confirming that impression total for Facebook is 690,000? 5.6.1 Facebook: Six each, four week boosted post ads on MIARNG Facebook page, with 115,000 impressions.

A: Correct- 115,000 per post with six posts total

5. Whether companies from Outside USA can apply for this? (like, from India or Canada)

A: The procurement will be awarded to any successful bidder that conforms to the RFQ and is the lowest evaluated quote and has a current profile registered in SAM at the time quote has been received.

6. Whether we need to come over there for meetings?

A: Face to face meetings are not required, phone meetings are acceptable.

7. Can we perform the tasks (related to RFP) outside USA?

(like, from India or Canada)

A: The procurement will be awarded to any successful bidder that conforms to the RFQ and is the lowest evaluated quote and has a current profile registered in SAM at the time quote has been received.

8. Can we submit the proposals via email?

A: Yes, see paragraph 9 in the solicitation.

9. Does MIARNG’s research support a SDVOSB set-aside?

A: Yes

10. In section 5.6.3 of the PWS "Keyword(s) advertising" is requested. This could mean a Google AdWords campaign OR it could mean a keyword contextually targeted banner / video ad campaign. Can you help us determine which is requested?

A: Google Adwords

11. Pricing clarification – should the calculation for pricing 5.6.1 and 5.6.2 be:

6 x (four week boosted post ads on MIARNG Facebook with 115,000 impressions each week?) = total of 24 weeks

A: 6 different posts: 1 post for four week x 6 posts = 24 weeks

12. What format should be used to respond to the RFQ?

Should the offeror quote pricing for just two CLINS?

0001 Advertising Support 1 Job 0002 Contractor Manpower Reporting 1 Job

A: See paragraph 5 of the solicitation.