ScreenVision_-_SSJ.pdf

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Attached to
Screenvision Movie Theater Advertising Federal contract opportunity
Solicitation number
Not on record
Issued by
Department of the Army Arkansas Army National Guard

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Justification and Approval

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Simplified Acquisition Procedures (SAP)

DETERMINATION MEMORANDUM FOR SOLE SOURCE ACQUISITIONS

OVER THE MICRO-PURCHASE THRESHOLD BUT NOT EXCEEDING

THE SIMPLIFIED ACQUISITION THRESHOLD

FAR 13.106-3(b)(3)(i)

SOLICITATIONS MAY BE LIMITED TO ONE SOURCE ONLY IF THE CONTRACTING OFFICER DETERMINES THAT ONLY ONE SOURCE IS REASONABLY AVAILABLE. WHEN THE CUSTOMER DESCRIBES AN ITEM OR SERVICE, WHICH LIMITS THE AVAILABILITY TO ONE SOURCE, THE DETERMINATION MUST EXPLAIN WHY

THE ITEM OR SERVICE PROVIDER IS THE ONLY ONE THAT WILL MEET THE GOVERNMENT'S

REQUIREMENT. STATEMENTS SUCH AS "ONLY KNOWN SOURCE" OR "ONLY SOURCE WHICH CAN MEET THE REQUIRED DELIVERY DATE" ARE INADEQUATE TO SUPPORT A SOLE SOURCE PURCHASE. THIS FORM MAY BE USED IN LIEU OF THE DETERMINATION DESCRIBED IN FAR 13.106. THE CUSTOMER SHALL

PROVIDE THE FOLLOWING INFORMATION:

1.PURCHASE REQUEST NUMBER 2. ESTIMATED AMOUNT:

BRAND

NAME BUY

YES

NO

NAME/CAGE CODE OF PROPOSED CONTRACTOR Fund Type

O&M

NGREA

OTHER

3. BRIEF DESCRIPTION OF SUPPLIES OR SERVICES REQUIRED AND THE INTENDED USE:

4. UNIQUE CHARACTERISTICS THAT LIMIT AVAILABILITY TO ONLY ONE SOURCE, WITH

THE REASON NO OTHER SUPPLIES OR SERVICES CAN BE USED:

5. MARKET RESEARCH:

6. PROVIDE A STATEMENT OF ACTIONS, IF ANY, THE GOVERNMENT MAY TAKE TO REMOVE

OR OVERCOME ANY BARRIERS TO COMPETITION BEFORE FUTURE ACQUISITIONS ARE

REQUIRED:

I CERTIFY THAT THIS JUSTIFICATION IS ACCURATE AND COMPLETE TO THE BEST OF MY

KNOWLEDGE AND BELIEF, AND THAT COMPLETING THIS PURCHASE AS A SOLE SOURCE

IS IN THE BEST INTEREST OF THE GOVERNMENT. ADDITIONALLY, I APPROVE THIS

JUSTIFICATION TO LIMIT COMPETITION SUBJECT TO THE AVAILABILITY OF FUNDS AND

PROVIDED THAT THE SERVICES OR SUPPLIES HEREIN DESCRIBED HAVE OTHERWISE

BEEN AUTHORIZED FOR ACQUISITION.

7a. CONTRACTING OFFICER NAME 7b. CONTRACTING OFFICER SIGNATURE

fc-int01-generateAppearances:
_8b_ Contracting Officer Signa_0bSidIe1ipW-y3oKOPYKlw:
_8a_ Contracting Officer Name_EhfO5fRSaqoeOrU7Lx4ugw: MSgt Hope L. Townes
_7_ PROVIDE A STATEMENT OF ACT_dWWFyKo3zgQ-e71MSrA2mA: No actions are planned at this time because only ScreenVision has the unique capabilities of providing prepackaged pre-show advertising to the aforementioned movie theaters.
_5_ PROVIDE A STATEMENT OF ACT_xMsHeIbKfGYdZx*NQZBzkg: Screenvision and NCM supply advertising to 34,000 of the 39,000 movie theaters in the nation according to research.

ScreenVision has theaters in Harrison, Hotsprings, Fort Smith, Little Rock, Jonesboro, Rogers, Fayetteville, Springdale, Van Buren, Monticello, and Bastesville Arkansas. Screen Vision has 142 Screens with weekly impressions of approximately 99K and is the sole provider of the pre-show for the aforementioned theaters. This contract will give the Arkansas ANG the best opportunity reach a sizable and diverse audience and the ability to advertise for the ANG across the largest number of screens possible.

_4_ UNIQUE CHARACTERISTICS THA_fxPS18NzthbsRqqrY5h47Q: The qualified vendor must be able to incorporate Creative produced media in pre-show viewings in movie theaters throughout Arkansas. There are only two major movie theater advertising companies in the state; NCM and Screen Vision. These companies partner with exhibitors, theater owners, to deliver a prepacked pre-show before the feature film.
_3_ BRIEF DESCRIPTION OF SUPPL_UM33PhqLHArLIQSUjN*Zfw: Advertising for the Arkansas Air National Guard (AR ANG) Recruiting and Retention Squadron (RRS) in a large number of movie theaters on multiple screens across th state.
Fund Type_edit;_vgmgoyByaX6rAkWYYmjkIw: 1MBC4
Fund Type_vgmgoyByaX6rAkWYYmjkIw: Other
Name and CAGE code of Proposed_lW1Kx6QXH9C5bl0Mqo1Omw: Screenvision Direct, Inc
Brand Name Buy_xnvHRHzmWAZDjTpbuUVc3g: No
_2_ ESTIMATED AMOUNT:_akGYMKSceUKLCvn4Y1b2tw: 93000.00
_1_PURCHASE REQUEST NUMBER_h9vT5LXe**ASP7p7e0RWEg: F7N3RS8173A002
2018-09-07T16:13:43-0500
TOWNES.HOPE.LEJEAN.1100742876

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