Hate-crime-Justification.pdf
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- Attached to
- Urgent Sole Source to OutFront Media Federal contract opportunity
- Solicitation number
- SHOP-PR-24-000207
About this file
This document is a justification for a sole source contract award to OutFront Media. The Federal Bureau of Investigation requires an urgent advertising campaign to be delivered by November 6, 2023 at an estimated cost of $25,000. Only OutFront Media can provide the required mobile advertising services in the New York area market by the deadline. OutFront already completed the campaign proposal and graphics. The contracting officer will determine that awarding the contract to OutFront represents the best value due to the urgent timeline and OutFront's unique ability to fulfill the requirement. The government will take actions to avoid barriers to competition for future requirements.
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Text version
FEDERAL BUREAU OF INVESTIGATION
JUSTIFICATION FOR LIMITED
COMPETITION/SIMPLIFIED ACQUISITION
JUSTIFICATION AND APPROVAL FOR
ACQUISITIONS UNDER THE SIMPLIFIED ACQUISITION THRESHOLD
In accordance with Federal Acquisition Regulation 13.106-1 (b) (1 ). I hereby determine that the campaign listed on SHOP-PR-24-000207 is available from only one source, and competition is precluded as there are no substitutes available.
1. This acquisition is restricted to the following sole source:
Company: OutFront Outdoor Advertising
Company Address: 1100 Abernathy Road, Suite 380 Atlanta GA 30328
Company Point of Contact and Email Address: Shaadi Emmani-Marand, shaadi.emami marand@outfront.com
2. The campaign is estimated to cost $25,000 and is required to be delivered by
11/06/2023.
Because of the urgency of this requirement, only one source will be solicited. The campaign must be delivered by 11/06/2023. OutFront also has the largest media market for mobile advertising in the state of New York. The FBI requires the greatest reach for the required campaign. After conducting market research the FBI has determined that OutFront is the only vendor who can provide the minimum required ad services.
3. Check and fill in all that are applicable for an Open Market Buy:
D The material or service must be compatible in all aspects (form, fit, and function) with existing systems presently installed. The current equipment is <insert description of current equipment>, and the new item/service must coordinate, connect, or interface with the existing system by <insert description of how the new item/service must coordinate or interface>.
D A patent, copyright, proprietary data, or licensing agreement limits competition. The proprietary data are described as follows:
<Insert description>
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UEI: Y9EKL3A5NDX4
DThese are "direct replacement" parts/components for existing equipment.
~ Other information to support a sole source buy: Limited time for buy. Source has the largest media market for mobile advertising in the state of New York. Source has already completed campaign proposal and all graphics, demographics associated with it.
4. A determination by the ordering activity Contracting Officer that the order represents the best value consistent with FAR 8.404(d).
The contracting officer will determine, after considering the level of effort and th~ mix of skills available for the tasks needed, that the proposed order or BPA represents a reasonable total price and will be the best value for the FBI.
5. A statement of the actions, if any, the agency will take to remove or overcome any barriers that led to restricted consideration before any subsequent acquisition for supplies and services is made.
The Government will continue to research the market to obtain as many available sources as required in accordance with the FAR to ensure that there are other vendors out there that can satisfy this requirement. In addition, the customer will do due diligence in ensuring that barriers to competition are avoided to ensure we obtain the best value for the government.
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NAICS Code NAICS Size Standard Small Business?
541890 Other Services Related to Advertising $19,000,000 Y
This was during the market research phase.
CERTIFICATION·
Requestor:
I certify that the facts and representations under my cognizance, which are included in this justification and which form a basis for this justification, are complete and accurate.
Jenna Sellitto 10/18/2023
Signature Date
Contracting Officer:
I certify that this justification is accurate and complete to the best of my knowledge and belief.
Signature Date
Unit Chief/Team Supervisor (Required if amount exceeds $750,000):
I certify that this justification is accurate and complete to the best of my knowledge and belief.
Signature Date
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10/23/2023
File details come from the government source that posted it. Updated .