PSS - Fleishman-Hillard Inc. - GS23F0117K

FLEISHMAN-HILLARD

Professional Services Schedule Industrial Group :00CORP

GENERAL SERVICES ADMINISTRATION

FEDERAL SUPPLY SCHEDULE PRICE LIST

Contract Number:

GS-23F-0117K

William Garber Phone: 202.828.8879 Fax: 202.828.6328 garberb@fleishman.com

Bette Levin Phone: 202.828.9722 Fax: 202.296.6119 levinb@fleishman.com

Patricia Lomax Phone: 202.828.9713 Fax: 202.828.9776 lomaxp@fleishman.com

Fleishman Hillard, 1615 L Street, NW, Suite 1000, Washington, DC 20036 www.fleishman.com mailto:garberb@fleishman.com mailto:levinb@fleishman.com mailto:lomaxp@fleishman.com http://www.fleishman.com/

I N T E R N A T I O N A L C O M M U N I C A T I O N S

Our Strengths

Among our areas of expertise are:

• Public Affairs — Fleishman-Hillard assists clients in the design and implementation of broad-based issues management, communications, and outreach campaigns designed to affect public policy.

• Strategic Communications Consulting — We work with clients to help brand and position organizations, create new markets and opportunities, assess priority needs and concerns, and craft communications strategies that help achieve overall organizational objectives.

• Internal Communications — FH provides strategic internal communications planning and implementation to ensure organizations’ internal stakeholders embrace change and do what is required to achieve business goals.

• Brand Building — Fleishman-Hillard is renowned for creating brand building programs that help define new products in the marketplace, and programs that pump new life into organizations, products, and services that have assumed "tired" identities. For government, nonprofit, and corporate entities alike, we have developed award-winning campaigns that have generated major media exposure and led to sales increases.

• Media Relations — Our agency coordinates international, national, and grassroots media campaigns to assure that clients and their products and policy objectives are positioned favorably before key audiences.

• Research — We maintain an Information Center that provides staff and clients with access to a wealth of research, media-monitoring, and information retrieval resources, including up-to-the minute newswires, extensive media databases, and the Internet. Research services also include polling, message delivery analysis, opinion benchmarking and tracking, and competitive intelligence to help our clients better understand their business landscapes.

• Interactive — Our interactive practice helps clients capitalize on new and emerging technologies using the Internet to disseminate news and information to key target audiences.

• Marketing Communications — Fleishman-Hillard provides a range of services

— including media relations, community outreach, special events, design and advertising, alliance building, and materials development — to clients seeking to enhance their reputation or public image, or to launch new products and services.

• Business-to-Business Marketing — Fleishman-Hillard delivers creative, cohesive, and consistent message platforms that shape positive brand perceptions in the minds of decision-makers who influence business productivity. Using business and trade media relations, industry forums and events, expert positioning, third-party endorsements, and a number of other communications tools, we help clients position their companies, brands, products, and services so that their sales teams require no previous introduction.

• Hispanic Outreach and Communications — FH Hispania®, Fleishman-Hillard’s U.S. Hispanic marketing and outreach arm, has established a successful record of developing consumer marketing, outreach, and awareness programs targeted at the U.S. Hispanic market. Using a mix of materials, methodologies, and channels, FH Hispania delivers messages, programs, and educational information to the media and the Hispanic public on behalf of a variety of clients. The Office of National Drug Control Policy, SBC Communications, UPS, Procter & Gamble, and H&R Block are among the clients who have been supported by national and regional level campaigns and programs conceived and implemented by FH Hispania. With more than 25 bilingual and bicultural professionals who are experienced in Hispanic marketing and media in the United States, FH Hispania provides services in key Hispanic markets through this one-of-a-kind national network of counselors.

• LGBT Outreach and Communications — FH Out Front matches communications expertise with community experience to deliver communications programs that reach the gay and lesbian population across the full spectrum of communications channels. Our effective, results-oriented solutions are based on an understanding both of the gay and lesbian community and of society in general.

• Grassroots Advocacy — FH develops creative and winning grassroots campaigns that get real constituents involved in lobbying national, state, and local policymakers on client priorities.

• Media Training — We prepare clients for media interviews, press conferences, and other public appearances through intensive training in message development and presentation skills.

• Business-to-Government Sales Consulting — Fleishman-Hillard helps clients navigate the government maze, identify funding sources, provides sales staffing services, deliver integrated sales and marketing solutions utilizing over 100 contract vehicles to enable clients to increase their sales revenue.

• Crisis Management — Our agency helps clients prepare for crises by working closely with them to develop strategic, step-by-step action plans and by training key personnel for dealings with the media, employees, the public, and others.

• Risk Communication — Fleishman-Hillard has extensive experience working with clients to communicate in situations in which there is significant public and political concern about specific issues, but little trust in the company or government agency charged with handling the issue. We use the principles of risk communication to train spokespeople to communicate effectively with the public and the news media on highly controversial issues, and to build credibility and trust. This training has paid dividends in public meetings, presentations, interviews, and news conferences. In addition, all of the communications materials we develop are based on the principles of risk communication.

• Alliance Building — We build strategic alliances with consumer advocacy and leadership organizations and special markets (multicultural, women, health, education, parents, etc.), with the goal of strengthening the public base of support for clients’ products, industries, and issues.

• Government Relations — Our government relations specialists help clients influence legislative and regulatory decisions by designing strategic advocacy campaigns, communicating clients’ needs and views to key officials, and identifying and mobilizing third-party allies, among other activities.

• Advocacy Advertising — FH designs and carries out creative print and broadcast advertising campaigns that present our clients’ cases directly to the public and other important audiences.

• Special Events — Fleishman-Hillard coordinates planning for high-profile events ranging from facility openings and congressional receptions to gala fundraising dinners.

• Social Marketing — We have earned a reputation for developing and deploying innovative, creative, and effective social marketing and behavioral change strategies.

Our award-winning outreach programs have touched the lives of millions of Americans, changing their behavior and improving their futures.

• Graphic Design — Fleishman-Hillard’s design practice helps clients reach key target audiences through strategic print communications and exhibits, including direct mail, collateral materials, and advertisements.

About Fleishman-Hillard (FH)

History Al Fleishman and Bob Hillard, two former World War II era newspaper people, founded Fleishman Hillard in 1946. Their work began in an office located above a store in downtown St. Louis, Missouri. More than 50 years later, as the largest public relations firm in the world, we continue to serve many of our original clients.

Client Service While we have grown into a full-service international communications firm with a record of professional excellence and superior client service, we continue to maintain the culture and values of our mid-western heritage, offering the same quality of results to all clients, large or small. Quality of service is tantamount. We strive to exceed our clients’ expectations everyday through a research-based, creative, team-oriented approach to communications challenges.

People Employees are our #1 resource. Our firm draws from the wealth of experience, knowledge and resources available from our extensive public and private sector experience, with many staff having worked in departments and agencies of the Executive Branch, regulatory agencies and on personal and committee staffs on Capitol Hill. Our practitioners also include lawyers, teachers and former journalists from major print, broadcast and electronic news organizations.

A Reputation For Excellence Fleishman-Hillard’s reputation for quality, creativity and results is the foundation for our number-one status among public relations agencies. By almost ever y measure, FH is ranked at the top of the industry by clients and competitors alike. Fleishman-Hillard is:

• The only agency to be ranked either first or second for overall quality of service by the industry’s leading trade publication, Inside PR, for consecutive years. The publication called Fleishman-Hillard the "agency of the decade" for this record of achievement.

• Rated #1 for quality reputation for an unprecedented eight successive years of the Thomas L. Harris public relations agency survey. This survey measures agencies’ performance from the client perspective. In the 2002 survey, for the 11th consecutive year Fleishman-Hillard was again #1 in producing quality results, and the Washington, DC office ranked as the top public relations operation in the city.

• Winner of the most Silver Anvils Awards in recent years--the highest award in PR--from the Public Relations Society of America.

• The agency with the highest client retention rate in the industry.

The Fleishman-Hillard Government Team

The following biographical sketches represent a cross section of our key senior account leadership.

WILLIAM B. GARBER, JR.

SENIOR VICE PRESIDENT & SENIOR PARTNER

Mr. Garber supervises the public affairs division for FH/DC providing marketing, media, public affairs, reputation management and crisis counsel to international corporations, trade associations and federal agencies. Previously, Mr. Garber was director of public affairs and press secretary for former President and Mrs. Ronald Reagan and before that completed a 26-year Army career, serving as a senior public affairs officer at the Pentagon and elsewhere. A graduate of the Virginia Military Institute, Mr. Garber has a master’s degree in journalism from the University of Florida and completed graduate programs in marketing and management at the University of Virginia.

SUE A. JOLLY

SENIOR VICE PRESIDENT& PARTNER

Sue Jolly directs public opinion research projects (quantitative surveys and qualitative research) for clients such as AT&T, GE Capital, Levi-Strauss, Monsanto, Searle, Sprint, Nortel, and Bayer Corporation. Ms. Jolly has extensive experience coordinating and conducting public affairs research among consumers.

Clients for whom she has managed research projects include the U.S. Mint, the former United States Information Agency, and California Department of Food and Agriculture.

MELINDA LOVE

SENIOR VICE PRESIDENT & SENIOR PARTNER

Melinda Love directs and manages creative projects for a host of nonprofit, government, and private sector clients including the Department of Labor, the Department of Education, the National Science Foundation and the Department of Defense. Adept at filling a variety of roles from art director to project manager to department head, Ms. Love’s real strength is developing creative strategies.

DANIEL HOROWITZ

SENIOR VICE PRESIDENT & S E NIOR PARTNER

Dan Horowitz has interactive experience with deep expertise in online communications and marketing; web site design and development; and online research and strategic planning. Mr. Horowitz served as a lead manager for the largest Internet-based social marketing program, the White House ONDCP National Youth Anti-Drug Media Campaign. Mr. Horowitz is a graduate of Indiana University.

CONTRACT GS-23F-0117K Fleishman-Hillard

FEDERAL SUPPLY SERVICE

AUTHORIZED FEDERAL SUPPLY SCHEDULE PRICE LIST

1. GENERAL SERVICES ADMINISTRATION

FEDERAL SUPPLY SCHEDULE CONTRACT FOR PROFESSIONAL SERVICES SCHEDULE

CONTRACT NUMBER: GS-23F-0117K

CONTRACT PERIOD: March 1, 2015 Through: February 27, 2020

CONTRACTOR: FLEISHMAN-HILLARD, Inc.

1615 L Street, NW, Suite 1000

Washington, DC 20036-5610 Tel: (202) 828-9713 Fax: (202) 828-9776

CONTRACT ADMINISTRATION SOURCE: SVP & Partner phone: 202.828.9713, fax: 202.823.9776

BUSINESS SIZE: (LARGE)

Not women owned Not 8A owned

2. CUSTOMER INFORMATION

1a. TABLE OF AWARD SPECIAL ITEM NUMBERS (SINS)

SIN 541-5 Advertising & Integrated Marketing Solutions (AIMS) SIN 541-5RC & 541-1000 & 541-1000RC- Other Direct Costs

1b. Prices shown in price list are net, all discounts deducted, and valid for all areas including worldwide.

2. MAXIMUM ORDER: $1 MILLION DOLLARS

3. MINIMUM ORDER: $100.00

4. GEOGRAPHIC COVERAGE (DELIVERY AREA): WORLDWIDE

5. POINT OF PRODUCTION: FLEISHMAN-HILLARD, Inc.

1615 L Street, NW, Suite 1000, Washington DC 20036-5610

6. See Attachment A – prices are net all discounts deducted.

7. QUANTITY DISCOUNTS: Additional 5% discount off Tier 1 and Tier 2 rates for orders exceeding $2 Million.

7a. FLEISHMAN-HILLARD, Inc. will pass on to the government any quantity or frequency discounts earned by the government.

Media Commissions: FLEISHMAN-HILLARD, Inc. will not use for the Government the commercial practice of charging commission on media buys.

FLEISHMAN-HILLARD, Inc. will charge the government by projects in the same manner it charges for other services under the labor categories. Any commissions provided by media placement will (a) be either returned to the ordering agency or (b) be applied as a credit to the cost of the project, whatever the ordering agency prefers.

8. PROMPT PAYMENT TERMS: Net 30

9a. NOTIFICATION THAT GOVERNMENT PURCHASE CARDS ARE ACCEPTED

BELOW THE MICROPURCHASE THRESHOLD: N/A

FLEISHMAN-HILLARD, Inc does not accept credit card orders

9b. NOTIFICATION THAT GOVERNMENT PURCHASE CARDS ARE

NOT ACCEPTED.

10. FOREIGN ITEMS: N/A

11a. TIME OF DELIVERY: Will adhere to the delivery schedule as specified by the

Agency purchase order.

11b. EXPEDITED DELIVERY: Contact the contractor for faster delivery or rush requirements.

11c. OVERNIGHT AND 2 DAY DELIVERY: N/A

Contact contractor for rates for overnight and 2-day delivery.

11d. URGENT REQUIREMENTS: Contact contractor for faster delivery or rush requirements.

12. F.O.B. POINTS: (DESTINATION)

13. ORDERING ADDRESS: FLEISHMAN-HILLARD, Inc.

1615 L Street, NW, Suite 1000 Washington, DC 20036-5610

14. PAYMENT ADDRESS: FLEISHMAN-HILLARD, Inc.

4706 Paysphere Circle Chicago, IL 60674

15. WARRANTY PROVISION: The Contractor warrants and implies that the items delivered hereunder are merchantable and fit for the particular purpose described in this contract.

16. EXPORT PACKING CHARGES: N/A

17. TERMS AND CONDITIONS OF GOVERNMENT PURCHASE CARD

ACCEPTANCE (ANY THRESHOLDS ABOVE THE MICROPURCHASE

LEVEL): N/A

18. TERMS AND CONDITIONS OF RENTAL, MAINTENANCE AND REPAIR: N/A

19. TERMS AND CONDITONS OF INSTALLATION: N/A

20. TERMS AND CONDITIONS OF REPAIR PARTS, ETC: N/A

20a. TERMS AND CONDITIONS FOR ANY OTHER SERVICES: N/A

21. LIST OF SERVICE AND DISTRIBUTION POINTS: Washington, DC

22. LIST OF PARTICIPATING DEALERS: N/A

23. PREVENTIVE MAINTENANCE: N/A

24. YEAR 2000 (Y2K) COMPLIANT: YES

25. ENVIRONMENTAL ATTRIBUTES: N/A

26. DATE UNIVERSAL NUMBER SYSTEM (DUNS NUMBER): 156215816

27. TAX IDENTIFICATION NUMBER (TIN): 43-1791685

28. NOTIFICATION REGARDING REGISTRATION IN CENTRAL CONTRACTOR

REGISTRATION (CCR DATABASE): STATE (Contractor registration in process)

Federal Supply Schedule “Other Direct Costs” Price List Special Item No. 541-1000 & 541-1000RC

Integrated Marketing Services Contract No. GS-23F-0117K

Video $78,676 Color Laser Prints, Messenger Services, Dubs, Scans, Logging and Editing, Video Scripting, Production

Placement of Ad $74,780

Brochure $11,630 Design, Black&White Laser Prints, Messenger Service

Power Point $5,790 Design, Overnight Shipment, Messenger, Zip Disk, Production 200, CD’s & Cover

Pamphlet $12,832 Design, Electronic Scanning, Zip Disk, Fax, Color and Black&White Laser Prints, Overnight Shipment

TradeShow Poster/Booth $16,213 Design, Zip Disk , Supplies, 33X44 Stereo Taxis Posters, Black & White Laser Prints, Messenger Service, Scans, Production of Mounted/Laminated, Color Laser Prints, Large Scale Graphic Panel

Press Kits $55,675 Duplicating/Printing, Shipping, Messenger, Production, Illustration, Color Laser Prints

Conference Support 17,073 Design, Divider Tabs , Buttons, Press Kits Folders, Book Cover, Podium Signs, Portfolio, Roll Call Ad, Ad Slicks/Stage Banners, Messenger, Film, Printing, Overnight Shipment

Awarded Other Direct Costs (ODC’s) are comprised of the description above and are directly applicable to the service provided. Agency orders may alter the type, quality, and timing of each component and thus result in a lower/higher price for specific requirements. The Contractor is advised that based on the specific task identified at the task order level, Clause 552.238-76 Price Reductions may be used to provide a proposed fixed price to the agency to more accurately reflect the actual work required. Orders may not exceed the awarded ODC’s as specified above without a modification to this contract.

Integrated Marketing Services Schedule

Tier 1 (DC, NY, SF) Rates for 3rd Five Year Option

Year 16 Year 17 Year 18 Year 19 Year 20 03/01/15-02/28/16 03/01/16-02/28/17 03/01/17-02/28/18 03/01/18-02/28/19 03/01/19-02/28/20

Labor/Task Category

Gov't Hrly Rate Gov't Hrly Rate Gov't Hrly Rate Gov't Hrly Rate Gov't Hrly Rate

Senior VP/Senior Partner

$353.94

$353.94

$361.02

$368.24

$375.60

Senior VP/Partner

$329.60 $329.60 $336.19 $342.92 $349.77

Senior VP

$270.00 $270.00 $275.40 $280.91 $286.53

Vice President

$220.23 $220.23 $224.63 $229.13 $233.71

Managing Supervisor

$202.82 $202.82 $206.88 $211.01 $215.23

Account Supervisor

$181.47 $181.47 $185.10 $188.80 $192.58

Sr. Acct. Executive

$156.56 $156.56 $159.69 $162.89 $166.14

Account Exec

$142.42 $142.42 $145.27 $148.17 $151.14

Assistant Acct. Executive

$124.16 $124.16 $126.64 $129.18 $131.76

Intern

$47.76 $47.76 $48.72 $49.69 $50.68

Integrated Marketing Services Schedule

Tier 2 (All other US Offices) Rates for 3rd Five Year Option

Year 16 Year 17 Year 18 Year 19 Year 20 03/01/15-02/28/16 03/01/16-02/28/17 03/01/17-02/28/18 03/01/18-02/28/19 03/01/19-02/28/20

Labor/Task Category

Gov't Hrly Rate Gov't Hrly Rate Gov't Hrly Rate Gov't Hrly Rate Gov't Hrly Rate

Senior VP/Senior Partner

$310.56

$310.56

$316.77

$323.11

$329.57

Senior VP/Partner

$275.03 $275.03 $280.53 $286.14 $291.86

Senior VP

$232.41 $232.41 $237.06 $241.80 $246.64

Vice President

$199.58 $199.58 $203.57 $207.64 $211.80

Managing Supervisor

$177.91 $177.91 $181.47 $185.10 $188.80

$153.01 $153.01 $156.07 $159.19 $162.38

Sr. Acct. Executive

$138.77 $138.77 $141.55 $144.38 $147.26

Account Exec

$127.83 $127.83 $130.39 $132.99 $135.65

Assistant Acct. Executive

$113.20 $113.20 $115.46 $117.77 $120.13

Intern

$36.53 $36.53 $37.26 $38.01 $38.77

Labor Category Descriptions

Assistant Account Executive Provides client service by application of basic media skills including the ability to create media lists, conduct media research, develop pitch angles and strategies, and gaining placements in targeted media. The assistant account executive will have writing and oral presentation skills, and will be able to write news releases and fact sheets.

Account Executive Works in direct contact with clients, initiating ideas and delegating work to AAEs and interns. Demonstrates solid thinking regarding research options and sources of information. The AE will have some experience in the client's industry and will also demonstrate some practice-area expertise. The AE will be able to synthesize information and provide analysis of news and trends to clients.

Senior Account Executive Serves clients by writing advanced-level feature articles and releases, and develops creative communications plans and planning documents for client review.

Demonstrates a mastery of media relations, and brings contacts WITH reporters to bear on client business. The SAE will be capable of managing discrete projects and analyzing results, as well as demonstrating tactical excellence in executing plans.

Possesses in-depth industry expertise and a good knowledge of more than one industry sector. The AS will assist clients by developing annual plans and creating materials in support of client needs. The AS will also be able to lead planning meetings and brainstorm sessions, creating structure and closure for these meetings.

The AS will be in frequent contact with clients and maintain solid relationships.

Managing Supervisor Oversees planning and execution of client programs to meet business objectives. The MS thinks creatively and plans strategically and globally. The MS manages key accounts with little supervision, communicating daily with staff regarding clients' business. MS's provide ideas proactively to clients to maximize results and anticipate issues while ensuring client objectives are met.

Vice President Serves in a leadership role as account leader. Vice Presidents provide high-level media relations strategy and demonstrate high-level ability to think creatively and to plan strategically and globally. The Vice President will have daily contact with senior client advisors, and will understand how to integrate all facets of communications plans, including media, advertising, and internet-based communications.

Senior Vice President SVP's analyze client information and develop and evaluate top-line strategy. The SVP manages both the client service and budget aspects of the account portfolio and plays a key role in the performance of the client team. SVP's manage, motivate and lead staff build and manage project teams, and assume responsibility for bottom-line results.

Partner Partners possess a level of expertise and experience in an area that is recognized throughout the firm. Partners set an exemplary standard for quality and service to clients, and work across offices to effectively produce the best results in support of client business objectives. Primary responsibilities include managing large client portfolios, establishing a strong track record of developing account and support staff, and exercising good judgment on personnel issues in line with company policy.

Senior Partner Senior Partners accept ultimate responsibility for the work of multiple account teams and set objectives and performance standards for the largest accounts in the firm.

Senior Partners advise CEO's and company officers on complex communications strategies and issues, including crisis and litigation challenges, and are expected to bring to bear the resources of the entire firm, as necessary, to serve global clients.

lomaxp Text Box

INTERN

Intern provides various junior level support tasks to include stuffing press and stakeholder kits, tracking materials and production schedules, media pitching, etc.