MAS - Mediacross, Inc. - GS23F0030M

GENERAL SERVICES ADMINISTRATION

Federal Supply Service

Authorized Federal Supply Schedule Price List

On-line access to contract ordering information, terms and conditions, up-to-date pricing, and the option to create an electronic delivery order are available through GSA

Advantage!®, a menu-driven database system. The INTERNET address GSA

Advantage!® is: GSAAdvantage.gov.

Multiple Award Schedule

FSC Group: Professional Services FSC Class:

Contract number: GS23F0030M

Contract period:

November 19, 2016, year – November 18, 2021

MediaCross, Inc., 2001 S. Hanley Rd. Suite 510

St. Louis, MO 63144

314-646-1101 www.mediacross.com

Contract administration source (if different from preceding entry).

Jennifer Umali

CEO

jenniferu@mediacross.com

Business size: Small Business

For more information on ordering from Federal Supply Schedules go to the GSA

Schedules page at GSA.gov.

Price list current as of Modification #PS-A812 effective February 20, 2020

Prices Shown Herein are Net (discount deducted)

CUSTOMER INFORMATION

1a. Table of awarded special item number(s) with appropriate cross-reference to item descriptions and awarded price(s).

SINs Recovery SIN Title

541613 Marketing Consulting Services

OLM OLMRC Order Level Materials

1b. Identification of the lowest priced model number and lowest unit price for that model for each special item number awarded in the contract. This price is the Government price based on a unit of one, exclusive of any quantity/dollar volume, prompt payment, or any other concession affecting price. Those contracts that have unit prices based on the geographic location of the customer, should show the range of the lowest price, and cite the areas to which the prices apply. See Rate table

1c. If the Contractor is proposing hourly rates, a description of all corresponding commercial job titles, experience, functional responsibility and education for those types of employees or subcontractors who will perform services shall be provided. If hourly rates are not applicable, indicate “Not applicable” for this item. See Labor category descriptions

2. Maximum order: $1,000,000

3. Minimum order: $100

4. Geographic coverage (delivery area). Domestic

5. Point(s) of production (city, county, and State or foreign country). 2001 S. Hanley Rd. Suite 510, St.

Louis, MO 63144

6. Discount from list prices or statement of net price. Government Net Prices (discounts already deducted.)

7. Quantity discounts. None

8. Prompt payment terms. Information for Ordering Offices: Prompt payment terms cannot be negotiated out of the contractual agreement in exchange for other concessions. Net 30 days

9. Foreign items (list items by country of origin). Not Applicable

10a. Time of delivery. (Contractor insert number of days.) To Be Determined at the Task Order level

10b. Expedited Delivery. Items available for expedited delivery are noted in this price list. To Be

Determined at the Task Order level

10c. Overnight and 2-day delivery. To Be Determined at the Task Order level

10d. Urgent Requirements. Contact Contractor

11. F.O.B. point(s). Destination

12a. Ordering address(es). 2001 S. Hanley Rd. Suite 510, St. Louis, MO 63144

12b. Ordering procedures: For supplies and services, the ordering procedures, information on Blanket

Purchase Agreements (BPA’s) are found in Federal Acquisition Regulation (FAR) 8.405-3.

13. Payment address(es). 2001 S. Hanley Rd. Suite 510, St. Louis, MO 63144

14. Warranty provision. Standard Commercial Warranty Terms & Conditions

15. Export packing charges, if applicable. Not Applicable

16. Terms and conditions of rental, maintenance, and repair (if applicable). Not Applicable

17. Terms and conditions of installation (if applicable). Not Applicable

18a. Terms and conditions of repair parts indicating date of parts price lists and any discounts from list prices (if applicable). Not Applicable

18b. Terms and conditions for any other services (if applicable). Not Applicable

19. List of service and distribution points (if applicable). Not Applicable

20. List of participating dealers (if applicable). Not Applicable

21. Preventive maintenance (if applicable). Not Applicable

22a. Special attributes such as environmental attributes (e.g., recycled content, energy efficiency, and/or reduced pollutants). Not Applicable

22b. If applicable, indicate that Section 508 compliance information is available on Electronic and

Information Technology (EIT) supplies and services and show where full details can be found (e.g.

contractor’s website or other location.) The EIT standards can be found at: www.Section508.gov/.

Not Applicable

23. Unique Entity Identifier (UEI) number. 188312292

24. Notification regarding registration in System for Award Management (SAM) database. Contractor registered and active in SAM http://www.section508.gov/

LABOR CATEGORIES

Item SIN Awarded Labor Category Site GSA Awarded

Rates

1 541613 Marketing Strategist Both $210.88

2 541613 Lead Program Manager Both $137.53

3 541613 Creative Director Both $137.53

4 541613 Media Director Both $137.53

5 541613 Market Research

Director

Both $137.53

6 541613 Associate Program

Manager

Both $114.61

7 541613 Marketing

Communications

Specialist

Both $114.61

8 541613 Senior Writer Both $114.61

9 541613 Senior Web Site

Designer

Both $114.61

10 541613 Senior Designer Both $114.61

11 541613 Senior Database Analyst Both $114.61

12 541613 Senior Programmer Both $114.61

13 541613 Producer Both $114.61

14 541613 Media Planner/Buyer Both $114.61

15 541613 Call Center Manager Both $114.61

16 541613 Field Recruitment

Manager

Both $114.61

17 541613 Market Research

Manager

Both $114.61

18 541613 Senior Field Recruiter Both $114.61

19 541613 Assistant Program

Manager

Both $91.69

20 541613 Program Coordinator Both $91.69

21 541613 Writer / Editor Both $91.69

22 541613 Designer Both $91.69

23 541613 Web Site Designer Both $91.69

24 541613 Systems Engineer Both $91.69

25 541613 Programmer Both $91.69

26 541613 Field Recruiter Both $91.69

27 541613 Production Manager Both $91.69

28 541613 Traffic Manager Both $91.69

29 541613 Data Entry Agent Both $69.52

30 541613 Call Center Agent Both $69.52

31 541613 Market Research Agent Both $69.52

32 541613 Accountant Both $69.52

33 541613 Administrative Assistant Both $69.52

CATEGORY DESCRIPTIONS

LEVEL 1:

Marketing Strategist is a senior-level advisory individual who identifies, develops, and coordinates marketing campaign strategies to be used within the client’s communications efforts. The Marketing Strategist helps the client realistically identify what its desired outcomes can be, may review the client’s internal and external processes for potential improvements, and helps design and coordinate the marketing campaign strategies to achieve desired outcomes. The Marketing Strategist may have periodic consultative interaction with the client, and will work closely and strategize with the Program Managers, Creative Director, and Media Director.

Minimum Education: Bachelor’s Degree

Minimum Work Experience: 10 years of marketing and / or agency experience.

LEVEL 2:

Lead Program Manager (LPM) is the primary point-of-contact and leader of the contractor’s team for the federal agency. The LPM supervises all program elements and acts as a main line of communication to and from the client, assuring the client is up to date on the status and overall progress of the program and that the program meets or exceeds their expectations. The Lead Program Manager is also responsible for guiding the development of program components inside the contractor’s organization and acting as a quality assurance officer over all program elements. In addition to playing a key role in the development of marketing strategies, the Lead Program

Manager also assures the strategic focus and coordination of talent groups and directs administrative and billing personnel. The Lead Program Manager is also expected to oversee budget expenditures, determine the most cost effective means of achieving client goals, and research new ways of reducing costs. The Lead Program Manager oversees the work of the Associate and Assistant Program Managers.

Minimum Education: Bachelor’s Degree

Minimum Work Experience: 5 years’ of experience.

Creative Director oversees the creative direction and conceptual design of projects to ensure successful market differentiation and penetration. The Creative Director works directly with the Program Managers, the Marketing

Strategist and the Client to identify, develop, and coordinate innovative approaches to all media outlets, including print, radio, TV, cable, film, video, web and interactive multimedia (such as DVD, kiosks, CD-ROM, computer gaming, etc.). The Creative Director also manages MediaCross’s staff of writers, art directors, graphic designers, broadcast producers and web designers/programmers – and ensures the creative quality of its work for the chosen media outlets of the project.

Minimum Education: Bachelor’s Degree.

Minimum Work Experience: 5 years of marketing and / or agency experience.

Media Director is a senior-level position. The Media Director works closely with clients to define strategies for media solutions and develops, presents, and implements media plans based on strategic research and demographic analysis. The Media Director also oversees/directs large media purchases and supervises the activities of the

Media Planner/Buyer.

Minimum Work Experience: 5 years’ experience.

Market Research Director is a senior-level position. The Market Research Director works with the Market

Research Manager and Agents, and with Program Managers and the client to gather, record, and analyze recruitment or marketing data of the client, their competitors, and their relative markets. The data collected can be used to develop a marketing plan for the client, which is expected to be organized in a clear and logical manner so the Program Managers and the client are able to easily understand what the data is suggesting. The Market

Research Director must ensure that all marketing data provided will give insights as to how the client can achieve successful results and differentiation among the competition. The Market Research Director works closely with the Market Research Managers and Agents, overseeing them and assigning work to them when assistance is needed.

Minimum Work Experience: 7 years’ experience.

LEVEL 3:

Associate Program Manager (APM) assists the Lead Program Manager with supervision of program elements and acts as a secondary point of contact with the client. The APM helps the Lead Program Manager guide the development of program components and implements one or more elements of the program for the client. The

Associate Program Manager is also expected to help the Lead Program Manager manage budget expenditures, determine the most cost effective means of achieving client goals, and research new ways of reducing costs. In addition to assisting the Lead Program Manager with anything else he or she may need, the Associate Program

Manager oversees the Assistant Program Manager and assigns work to him or her when assistance is needed.

Minimum Work Experience: 7 years’ experience.

Marketing Communications Specialist defines and coordinates the communications plans, marketing research needs, and strategic direction for the client’s marketing efforts. The Marketing Communications Specialist works closely with clients to identify preferred media outlets and markets to support campaigns and develops/coordinates these efforts through mediums such as print, radio, TV, cable, Internet, interactive computer technology (such as CD-ROM), kiosks, and press releases. To most effectively complete these tasks, the

Marketing Communication Specialist is expected to coordinate efforts with the Lead Project Manager, Marketing

Strategist, Creative Director, Media Director, and Research and Web/Interactive programming staffs

(programmers and database staff).

Minimum Work Experience: 3 years’ experience.

Senior Writer creates messaging and copy (content) for ads, brochures, public education materials, point of service materials (POP), new product introductions, public service announcements (PSAs), scripting, press releases, and other promotional materials. At times, the Senior Writer also interviews subject matter experts. The

Senior Writer must create messaging and copy that reflects the client’s marketing strategy and objectives and must be able to write across all mediums including newspaper, magazine, radio, television, interactive multimedia, web sites, and exhibits. The Senior Copywriter reports to the Creative Director and works directly with Writers/Editors, overseeing them and assigning work to them when help is needed.

Senior Website Designer is responsible for the conceptualization, planning, modeling, and execution of website design and development for the client’s site and/or any other electronic marketing projects that supplement the client’s communication efforts. The Senior Web Site Designer must be very familiar with web creating elements and software and have a complete, working knowledge of web design from start to finish. The Senior Web Site

Designer must create a product that fits the needs of the client and the image of their communication efforts. The

Senior Web Site Designer also works closely with other Web Site Designers, overseeing them and assigning work to them when assistance is needed.

Minimum Education: Professional Certification

Senior Designer designs print, broadcast and web products based on collaborative decisions of the Client, the

Program Managers, Creative Director, and marketing team. The Senior Designer provides conceptual and finished design to print, radio, TV, cable, film, video, web and interactive multimedia (such as CD-ROM) and works with the Creator Director to achieve budget constraints and cost/pricing efficiencies. The Senior Designer may be responsible for overseeing other Designers and assigning work to them when assistance is needed.

Senior Database Analyst works at the highest level of all phases of database management and is responsible for designing, implementing, and maintaining complex databases with respect to access methods, access time, device allocation, validation checks, organization, protection and security, documentation, guidelines, and statistical methods. The Senior Database Analyst leads the solution of database query and programming problems and leads new system design and coding efforts as well.

Senior Programmer ensures all systems are operational and is responsible for programming mid-range, client/server Internet, intranet, extranet, and Web-based software systems and/or applications. The

Senior Programmer is responsible for coding application systems programs with respect to access methods, access time, device allocation, validation checks, organization, protection and security, documentation,guidelines, and statistical methods. Whenever any programming problems are encountered, the Senior Programmer is expected to solve them. The Senior Programmer is also responsible for overseeing all other Programmers and assigning work to them when assistance is needed.

Producer develops broadcast production programs for television, cable, radio and other mediums. The Producer interacts/communicates with the client, crew, and outside vendors, creates costing proposals for all project productions, and ensures that the projects are completed on time and within the calculated budget constraints. The

Producer is responsible for delivering a final product that meets the goals of the client’s program.

Minimum Work Experience: 2 years’ experience.

Media Planner/Buyer negotiates with media sales representatives to buy and place advertising for clients. The

Media Planner/Buyer ensures that all ads appear as specified and also calculates rates and budgets, ensuring the client is receiving competitive pricing and value for the budget.

Call Center Manager works closely with the Program Managers to oversee Call Center Agents, ensuring that outbound calls are productive and successful, and inbound calls are handled professionally and to the satisfaction of the customers. The Call Center Manager must also ensure that the proper amount of requests and inquiries are being handled by the agents and that the call center is functioning smoothly, productively, and efficiently.

Minimum Education: High School.

Field Recruitment Manager oversees the activities of the Field Recruiters and assigns work to them. The Field

Recruitment Manager’s responsibilities include interviewing, training, testing, and then directing Field Recruiters to manage prospects, candidates and applicants.

Minimum Education: Associate’s Degree.

Market Research Manager works with the Market Research Director and Agents to gather, record, and analyze marketing data of the client, their competitors, and their relative markets. The Market Research Manager must collect data that can be used to develop a recruitment and/or marketing plan for the client that outlines the steps needed in order to achieve success. The Market Research Manager works closely with the Marketing Research

Director and Agents to organize marketing research data in a clear and logical manner so that the client (or any other member of MediaCross) who is interpreting the data is able to easily understand what the data is suggesting.

The Market Research Manager also assists the Market Research Director when help is needed and oversees and assigns work to the Market Research Agents.

Senior Field Recruiter assists Field Recruitment Managers with the recruitment process including screening, testing, interviewing, managing candidates, explaining incentives, collecting candidate data and other tasks. The

Senior Field Recruiter is expected to help develop local resources that produce a diverse pool of qualified candidates and forecast future hiring needs and direct the Field Recruiters, when necessary.

LEVEL 4:

Assistant Program Manager assists Lead and Associate Program Managers and serves as a back-up line of communication for the client, researches elements of the program for the LPM and APM, implements elements of the program and budget expenditures, and assists in preparing billing. The Assistant Program Manager may also assist the Lead and Associate Program Managers with the coordination of talent groups as well as the directing of administrative and billing personnel.

Program Coordinator provides general tactical and administrative support for project teams. Duties may include estimating, researching costs, time and cost tracking, project tracking, production and traffic management, and assisting managers with day-to-day tasks.

Minimum Work Experience: 1 year experience.

Writer/Editor works directly with the Senior Writer to write copy (content) for advertisements, new product introductions, public service announcements (PSAs), scripting, press releases, and other promotional materials.

The Writer/Editor must create messaging and copy that reflects the client’s marketing strategy and objectives and must be able to write across all mediums. The Writer/Editor is also expected to assist the Senior Writer whenever help is needed.

Designer applies conceptual design to finished products in all mediums and works closely with outside vendors in photography, illustration, video production, signage, printing, web/interactive, and other areas. The Designer also works closely with Program Managers, Creative Director and Senior Designer, and is expected to assist the Senior

Designer when help is needed.

Website Designer assists Senior Website Designer with conceptualization, planning, modeling, and execution of website design and development for the client’s site and/or any other electronic marketing projects that supplement the client’s communication efforts. The Web Site Designer must be very familiar with web creating elements and software and have a complete, working knowledge of web design from start to finish. The Web Site

Designer must create a product that fits the needs of the client and the image of their communication effort. The

Web Site Designer must also work closely with the Senior Web Site Designers, assisting him or her when help is needed.

Systems Engineer ensures all systems are operational and solves technical problems and/or reports problems and recommends solutions. The Systems Engineer creates video streaming capture or audio files for post-production edits and demonstrates competence in all phases of the operational process of computer/Web-enabled systems, multimedia interactive technology systems, or video/sound systems engineering for both pre- and post-production purposes. The Systems Engineer also provides assistance in new system designs.

Programmer writes code for a variety of applications for client-server Internet, intranet, and extranet

Webbased software systems and/or applications. Written code may be a combination of PHP, ASP, Cold

Fusion, Java, Javascript or any number of other languages.

Field Recruiter assists Field Recruitment Managers and Senior Field Recruiters with the recruitment process including screening, testing, interviewing, managing candidates, explaining incentives, collecting candidate data and other tasks. The Field Recruiter is expected to help develop local resources that produce a diverse pool of qualified candidates and forecast future hiring needs. The Field Recruiter may also help create job board postings for each position, enter data and keep records for field recruiting, ensure that all hired candidates are of the highest level of satisfaction for the client, and help with anything else in which the Field Recruitment Manager needs assistance.

Minimum Work Experience: 3 years’ experience

Production Manager manages production of MediaCross’ projects by participating in all project status and productions meetings and ensuring that the client/project requirements are being met. Duties include project planning, workflow management, vendor negotiations, print buying, cost control, quality control, logistical coordination, and press checks.

Minimum Work Experience: 0 experience required

Traffic Manager facilitates communication between Program Managers, creative/production departments and outside vendors, ensuring that the flow of work is timely and efficient. This involves project schedule creation, job file maintenance, progress tracking and delivering work to vendors.

LEVEL 5:

Data Entry Agent reviews database records to ensure they contain correct and up-to-date information, reconciles discrepancies, forwards corrected information for entry into the data system, and updates information into database fields when necessary. The Data Entry Agent is also responsible for pinpointing the source of inaccurate information and helping to correct it.

Call Center Agent handles various inbound recruitment, product and information inquiries as well as product/service requests from the client’s customers via telephone, ensuring that they properly represent the client and obtain customer satisfaction. The Call Center Agent is often required to participate in telemarketing for the client as well, communicating the client’s product or service to targeted consumers.

Market Research Agent collects data that can be used to develop a recruitment and/or marketing plan. Data can be collected by telephone, mail, web, mall intercept or other techniques.

Accountant assists the Program Managers and others in the agency to gather, verify, invoice and record all accounts receivable due the agency; and gather, verify, pay and record all accounts payable necessary for the smooth operation of the client’s business and of MediaCross. The accountant also prepares all tax returns and handles all tax filings.

Administrative Assistant assists in the administration of the project from beginning to end by facilitating communication among all team members. Duties may include organizing and filing appropriate documentation, setting up teleconferences and onsite meetings, arranging for deliveries, assisting in invoicing, and other activities.

Service Contract Labor Standards: The Service Contract Labor Standards (SCLS), formerly known as the Service Contract Act (SCA), is applicable to this contract as it applies to the entire Multiple

Award Schedule (MAS) and all services provided. While no specific labor categories have been identified as being subject to SCLS/SCA due to exemptions for professional employees (FAR 22.1101,

22.1102 and 29 CRF 541.300), this contract still maintains the provisions and protections for

SCLS/SCA eligible labor categories. If and / or when the contractor adds SCLS/SCA labor categories to the contract through the modification process, the contractor must inform the Contracting Officer and establish a SCLS/SCA matrix identifying the GSA labor category titles, the occupational code, SCLS/SCA labor category titles and the applicable WD number. Failure to do so may result in cancellation of the contract.