MAS - Marketing For Change CO. - GS07F117CA

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General Services Administration (GSA)

Federal Supply Service Authorized Federal Supply Schedule Price List

On-line access to contract ordering information, terms and conditions, up-to-date pricing, and the option to create an electronic delivery order is available through GSA Advantage!, a menu-driven database system. The internet address for GSA Advantage! is http://www.gsaadvantage.gov

Schedule: Multiple Award Schedule (MAS)

Category: Professional Services Class: R701

MULTIPLE AWARD SCHEDULE (MAS) GSA CONTRACT NO: GS-07F-117CA

Federal Supply Group: Professional Services

CONTRACT PERIOD: March 23, 2015 through March 22, 2030

For more information on ordering from Federal Supply Schedules click on the GSA Schedules link at www.gsa.gov.

CONTRACTOR:

Marketing for Change Co.

110 South Columbus Street

Alexandria, VA 22314 Phone: (703) 683-2240

E-mail: christene.jennings@forchange.agency Web Address: www.marketingforchange.com

CONTRACTOR’S ADMINISTRATION SOURCE:

Christene Jennings, CEO Phone: (703) 683-2240

E-mail: christene.jennings@forchange.agency

BUSINESS SIZE: Small

Socioeconomic Indicators: N/A

Price list current as of Modification #: PO-0024 effective March 5, 2025.

Company Name:

Contract #:

GS-07F-117CA

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Customer Information

1a. CATEGORY AND DESCRIPTION

541613: Marketing Consulting Services 541810ODC: Other Direct Costs for Marketing and Public Relations Services OLM: Order Level Materials

1b. PRICING:

See Approved Pricing Section of this catalog for all Hourly Rates for Labor Categories.

1c. HOURLY RATES:

(Services Only): See page 4 for Approved Price List

2. MAXIMUM ORDER:

SIN 541613: $1,000,000

SIN 541810ODC: $1,000,000

SIN OLM: $250,000

3. MINIMUM ORDER: $100.00

4. GEOGRAPHIC COVERAGE:

Domestic, 50 states, Washington, DC, and Puerto Rico

5. POINT(S) OF PRODUCTION:

N/A

6. DISCOUNT FROM LIST PRICES:

Government net prices (discounts already deducted)

7. QUANTITY DISCOUNT(S): N/A

8. PROMPT PAYMENT TERMS:

Net 30. Information for Ordering Offices: Prompt payment terms cannot be negotiated out of the contractual agreement in exchange for other concessions.

9. FOREIGN ITEMS:

None

10a. TIME OF DELIVERY:

To be determined at time of Task Order.

10b. EXPEDITED DELIVERY:

Contact Contractor’s Representative.

10c. OVERNIGHT AND 2-DAY DELIVERY:

None Offered.

10d. URGENT REQUIREMENTS:

Customers are encouraged to contact the contractor for the purpose of requesting accelerated delivery.

Contract #:

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11. FOB POINT: Destination.

12a. ORDERING ADDRESS:

Same as contractor address. Customer should contact contractor for additional addresses.

12b. ORDERING PROCEDURES:

For supplies and services, the ordering procedures, information on Blanket Purchase Agreements (BPA’s) are found in FAR 8.405-3.

13. PAYMENT ADDRESS:

110 South Columbus Street Alexandria, VA 22314 Attn: Finance Contact Contractor for Electronic Funds Transfer (EFT)

14. WARRANTY PROVISION:

Standard Commercial Warranty. Customer should contact contractor for a copy of the warranty.

15. EXPORT PACKING CHARGES:

None

16. TERMS AND CONDITIONS OF RENTAL, MAINTENANCE, AND REPAIR (IF APPLICABLE): N/A

17. TERMS AND CONDITIONS OF INSTALLATION (IF APPLICABLE): N/A

18a. TERMS AND CONDITIONS OF REPAIR PARTS INDICATING DATE OF PARTS PRICE LISTS AND ANY

DISCOUNTS FROM LIST PRICES (IF AVAILABLE): N/A

18b. TERMS AND CONDITIONS FOR ANY OTHER SERVICES (IF APPLICABLE): N/A

19. LIST OF SERVICE AND DISTRIBUTION POINTS (IF APPLICABLE): N/A

20. LIST OF PARTICIPATING DEALERS (IF APPLICABLE): N/A

21. PREVENTIVE MAINTENANCE (IF APPLICABLE): N/A

22a. SPECIAL ATTRIBUTES SUCH AS ENVIRONMENTAL ATTRIBUTES (e.g. recycled content, energy efficiency, and/or reduced pollutants):

N/A

22b. Section 508 Compliance for EIT:

N/A

23. UNIQUE ENTITY IDENTIFIER: VK5ZQV7U9EP3

24. NOTIFICATION REGARDING REGISTRATION IN SYSTEM FOR AWARD MANAGEMENT (SAM)

DATABASE:

Contractor (Marketing for Change Co) has an Active Registration in the SAM database.

Contract #:

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Approved MAS Pricing – SIN 541613

All Prices Include the Industrial Funding Fee (IFF)

SIN

Labor Title

Year 11 03/23/25 - 03/22/26

Year 12 03/23/26 - 03/22/27

Year 13 03/23/27 - 03/22/28

Year 14 03/23/28 - 03/22/29

Year 15 03/223/29

- 03/22/30

541613 Principal $267.11 $275.39 $283.93 $292.73 $301.81 541613 Sr. Researcher $256.89 $264.86 $273.07 $281.53 $290.26 541613 Sr. Specialist $234.53 $241.80 $249.30 $257.03 $264.99 541613 Practice Director $201.95 $208.21 $214.67 $221.32 $228.18 541613 Creative Director $179.81 $185.38 $191.13 $197.05 $203.16 541613 Art Director $123.78 $127.62 $131.58 $135.65 $139.86 541613 Designer / Copywriter $97.72 $100.75 $103.87 $107.09 $110.41 541613 Video Editor / Producer $84.70 $87.32 $90.03 $92.82 $95.70 541613 Web Architect $113.29 $116.80 $120.42 $124.15 $128.00 541613 Web Developer $79.76 $82.23 $84.78 $87.41 $90.12 541613 Strategist / Editor $149.85 $154.49 $159.28 $164.22 $169.31 541613 Planner / Sr. Writer $122.47 $126.27 $130.18 $134.22 $138.38 541613 Communications Manager $110.75 $114.18 $117.72 $121.37 $125.13 541613 Communications Specialist 2 $84.70 $87.32 $90.03 $92.82 $95.70 541613 Communications Specialist 1 $70.85 $73.05 $75.31 $77.65 $80.05 541613 Researcher $120.17 $123.90 $127.74 $131.70 $135.78 541613 Communications Assistant $50.82 $52.39 $54.02 $55.69 $57.42

Approved MAS Pricing – SIN 541810ODC

The following Other Direct Costs are listed as not-to-exceed amounts Approved Pricing (Includes IFF fee)

Other Direct Cost Support Product Rate Camera Operator $643.83 / Half Day Poster – Full Color (36”x24”) $139.47 / Each Poster – Full Color (11”x17”) $266.12 / Per Set of 1,000 Brochure – Full Color – trifold (7x7) $859.46 / Per Set of 3,000 Photographer $160.96 / Per Hour

Labor Category Descriptions

Marketing for Change Co.’s qualified personnel are listed as follows based on our proposed labor categories:

Contract #:

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Principal: Generally, over 15 years’ experience leading large and complex communications campaigns. Serves as key decision maker for programs and campaigns. Provides consulting services and expert advice on communications, marketing, public relations, or behavior change.

BS/BA and 15 years of experience.

Sr. Researcher: Seasoned professional with extensive knowledge in designated field. Develops and leads quantitative or qualitative research design and implementation. Uses research findings to build targeted strategies for effective communications and products. Ensures high quality performance of staff. Provides direction to less senior research team members. Demonstrated managerial and supervisory skills. BS/BA and 12 years of experience, or Masters and 8 years of experience, or PHD and 6 years of experience.

Sr. Specialist: Provides insight and advice concerning task or project strategic direction and outcomes. Resolves complex problems, which require an in-depth knowledge of subject matter related to the designated field or discipline. Applies principles and methods of the subject matter to specialized solutions. BS/BA and 10 years of experience, or Masters and 8 years of experience, or PHD and 6 years of experience.

Practice Director: Seasoned professional with extensive knowledge in designated field or discipline. Is responsible for providing leadership and vision to client and project teams around the methodology. Other areas of expertise may include but are not limited to: behavior change, marketing, public relations, and strategic planning. Ensures high quality performance of staff.

Provides direction to less senior team members. Demonstrated managerial and supervisory skills.

BS/BA and 10 years of experience.

Creative Director: Senior expert with extensive knowledge in designated field or discipline.

Develops and oversees creative solutions for branding and communication campaigns. Ensures high quality performance of staff. Guides the design direction to less senior creative team members. Demonstrated managerial and supervisory skills. BA/BS and 8 years of experience.

Art Director: Develops creative solutions for branding and communication campaigns. Provides design direction to less senior design and digital team members. Demonstrated managerial and supervisory skills. BA/BS and 6 years of experience.

Designer / Copywriter: Creates graphic designs or copy for print materials, videos, online and social media, as part of branding and communication campaigns. BA/BS and 2 years of specialized graphic design or copywriting experience.

Video Editor / Producer: Develops and edits video footage and motion graphics. Coordinates video shoots. BA/BS and 2 years of experience.

Web Architect: Coordinates the development, testing and maintenance of digital/web and technology projects. Advises project teams on strategies, application design, products, and all

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Web Developer: Develops code for front-end and back-end digital/web and technology projects.

BA/BS and 2 years of specialized web design experience.

Strategist / Editor: Demonstrates excellence in developing strategic approaches and in executing communications plans. Has a proven track record of conceptualizing ideas. Oversees strategies or approaches to produce written or visual communications. BA/BS and 6 years of experience.

Planner / Sr. Writer: Plans and implements effective communications strategies for campaigns, projects, or programs. Writes and/or edits documents, reports, fact sheets, media and press communications, web content, marketing/advertising materials. Writes or designs training materials or presentations. Review and translates complex, technical or scientific subject matter into easy-to- understand formats for effective communication. BA/BS and at least 6 years of experience, or Masters and 3 years of experience.

Researcher: Manages research projects with independence. Has project management, counseling, and analytical skills. Manages support staff to complete research projects. Assists with the development of research design and implementation. Conducts qualitative research.

Analyzes, develop reports on and presents research findings. BA/BS and at least 4 years of experience.

Communications Manager: Provides day-to-day direction related to a project. Helps lead planning, executing, managing, and closing out projects. Provides insight and advice concerning task or project strategic direction and outcomes. Ensures all project issues are successfully resolved. BA/BS and 4 years of experience, or Masters and 3 years of experience.

Communications Specialist 2: Handles day-to-day project coordination under the direction of a senior labor category. Assists with project implementation, such as researching and writing.

Creates content for social media, websites, and other marketing collateral. BS/BA and 3 years of experience, or Masters and 2 years of experience.

Communications Specialist 1: Handles day-to-day project coordination under the direction of a senior labor category. Assists with project implementation, such as researching and writing.

Creates content for social media, websites, and other marketing collateral. BS/BA and 2 years of experience, or Masters and 1 year of experience.

Communications Assistant: Under the direction of a senior labor category, supports the project team with production and client service. Assists with day- to-day project coordination, including assisting in the implementation of creative projects, research, and/or media relations. BS/BA required and 1 year of experience.