The National Science Foundation awarded Indiana University a $370,093 Project Grant under the Social, Behavioral, and Economic Sciences program to develop strategies for effective science communication using social media during the COVID-19 pandemic. The grant will fund a mixed-methods study examining how scientists have used Twitter and Reddit to interact with the public on COVID-19 topics and identify best practices for two-way online engagement. Researchers will analyze social media platform functions, content, and interview 45 scientists and 15 public participants to develop a theoretical model and toolkit of resources for scientists. Outcomes will include a model of two-way online science communication and advancement of the science of science and social media research field. Findings and two informational videos will be distributed via social media along with the scientist toolkit. The grant period runs from April 1, 2022 to March 31, 2025 and will be performed by Indiana University.
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